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Location
In office (York)
Employment
Full-Time

Confirmed on the employer's own hiring board on Oct 22, 2026. First seen by Alion on Apr 10, 2026. Deckers Brands scores B on the Alion truth index.

Overview
Company
Impact
Profile match
Deckers Brands is a global footwear and apparel designer and distributor headquartered in Goleta, California, and founded in 1973. The company designs, markets, and distributes a portfolio of lifestyle and performance brands including UGG, HOKA, Teva, Sanuk, and Koolaburra by UGG. It operates through a multi-channel distribution network comprising wholesale accounts, company-owned retail stores, and direct-to-consumer e-commerce platforms across North America, Europe, and Asia-Pacific.

About UGG

At UGG, a division Deckers Brands, we exist to transform the lives of our customers

and each other by sharing our passion and love for UGG. We’re driven by a clear

mission: to bring the UGG brand to life through every interaction and evolve

industry ideas by delivering experiences our customers desire. As a member of the

Deckers Family, you represent our brands and deliver unique, personalized

shopping experiences.

Summary

Our Assistant Store Managers are integral to the success of our stores. As an

Assistant Manager, it’s your job to partner closely with the Store Manager to

develop team members, provide the best customer service possible, and

communicate our company’s values, vision, and mission. As an Assistant Store

Manager, you know how to effectively navigate a complex business to satisfy

customers and develop team members while working under the pressure of

competing business priorities.

Description

As an Assistant Store Manager, you work closely with the Store Manager to ensure

that the business is aligned with the interests of the company, its employees, and

the local community. In this role, you partner with the Store Manager to develop

and engage team members and achieve budgeted revenue goals, while assisting in

all aspects of the business. It’s your job to aid in the selecting of team members

who pursue passions that relate to the UGG brand and its products. You maintain

high training standards and know how to motivate and inspire your team members

to contribute to the productivity of the store, while being available to address and

respond to the needs of your customers and team members. Further, you

understand that the needs of the business extend beyond the store’s four walls,

which requires that you continually cultivate awareness of industry trends.

As an Assistant Store Manager, you aid in the day-to-day operations of the store

including training, operations, sales, visual merchandising, inventory management,

store administration, and customer service. The Assistant Store Manager is also

responsible for opening and closing the store, securing all assets, planning and

preparing the labor schedule, maintaining the store security system, and acting as

the Store Manager in their absence.

Core Competencies

 Develop and motivate team members to create empowered and engaged

teams

 Ensure the highest level of customer service possible and prioritize brand

and product knowledge training

 Communicate effectively with customers, team members, management, and

corporate stakeholders

 Set plans and targets and entrust team members appropriately

 Think critically to resolve problems and approach challenges with agility

 Identify industry trends and educate your team members about the current

market

 Assist in the execution of store strategies that enhance customer satisfaction,

expand traffic, and optimize profitability

 Manage inventory and partner with corporate stakeholders to meet the

needs of your market

Who You Are

 A natural communicator who conveys the UGG and Deckers Brands vision

and mission

 You have the leadership skills needed to support the management a team

 You’re well organized and proactively and efficiently coordinates your

resources

 You’re a problem solver who pro-actively works through challenges

We Would Love to Hear From People With:

 Previous experience as a people manager in a Retail environment.

 Excellent communication skills and ability to convey the UGG and Deckers

Brands Vision and Mission to your team and customers

 Excellent organizational skills and ability to coordinate, people, resources,

and services in order to address business goals and needs

 Problem-solving skills and ability to work through challenges.

 Ability to be agile to meet the needs of the business, especially during our

busiest time of the year.

What We Will Give You

 Extras, perks & volunteering opportunities - Being a valued member of the

UGG and Deckers Brands team means more than just a paycheck. From

generous discounts to community-based programs, we offer a variety of cool

extras.

 Growth and Development; Deckers Brands was built on the idea of pursuing

passion. That’s why we offer extensive opportunities and support for

personal and professional development including a Global Mentorship

Program

 Uniform Allowance including 2 pairs of shoes per season

 60% discount off the Deckers Brands’ (UGG, HOKA, Teva) online, and 30%

instore discount.

Equal Employment Opportunity

Diversity and inclusion are key to our success. We are proud to be an equal

opportunity employer and our employees are people with different strengths,

experiences and backgrounds who share a passion for our brands. We welcome

qualified applicants embracing their race, color, religion, sex, sexual orientation,

gender identity, gender expression, national origin, age, military or veteran status,

mental or physical disability, medical condition and all of the other beautiful parts

of your identity.

#DeckersEMEA

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