Creative Group Head

dentsu • 4 days ago
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Salary
≈ $22k – $48k per year (Estimated)
Location
In office (Shanghai)
Seniority
Architect
Employment
Full-Time
Overview
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Impact
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dentsu

Dentsu is a Japanese advertising and marketing group founded in 1901 that grew into the dominant agency holding company in Japan before expanding worldwide through the acquisition of Aegis in 2013. It plans and buys media, produces creative work, and runs customer experience, commerce and data practices for brands through networks including Carat, iProspect, Dentsu Creative and Merkle. Headquartered in Tokyo and listed on the Tokyo Stock Exchange, it employs tens of thousands of people across more than one hundred markets.
dentsu.com • HQ: Tokyo, Japan • E-commerce Marketing • Data & Analytics • Commerce • Digital Marketing • Creative Agencies • Media & Entertainment • Sales & Marketing • Advertising • 5000+ employees • Est. 1901
The purpose of this role is to conceptualise and realise ideas through a comprehensive use of language and the written word. They have the ability to think in a holistic way about how an idea comes to life through all creative channels of a consumer experience. Develops language and copy in short form and long form to establish the tonality of ideas. They can act as mentor to junior members of the team and encourage learning.

Job Description:

Key responsibilities:

  • Writes narratives, scripts and storyboards, annotations and treatments
  • Expresses ideas with clarity; on brand; on message and targeted to audience
  • Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity
  • Comprehends and understands brand continuity, brand guidelines and brand positioning
  • Creatively supports the effective use of technology and its applications to solve business problems
  • Contributes work to pitches
  • Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration
  • Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors
  • Executes creative concepts together with Art Director at the direction of the creative director

Location:

Shanghai - Haisu Plaza

Brand:

Dentsu Mcgarrybowen China

Time Type:

Full time

Contract Type:

Fixed Term Contract （固定期限）
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