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Location
In office (Istanbul)
Employment
Full-Time
Overview
Company
Impact
Profile match
Dentsu is a Japanese advertising and marketing group founded in 1901 that grew into the dominant agency holding company in Japan before expanding worldwide through the acquisition of Aegis in 2013. It plans and buys media, produces creative work, and runs customer experience, commerce and data practices for brands through networks including Carat, iProspect, Dentsu Creative and Merkle. Headquartered in Tokyo and listed on the Tokyo Stock Exchange, it employs tens of thousands of people across more than one hundred markets.
#LI-DNI The purpose of this role is to partner with a senior strategist and the communications planning lead to deliver an understanding of the cultural narrative, ensures deliverables are grounded in a strategic set-up and partners with media activation teams on go-to market ideas.

Job Description:

#LI-DNI Key responsibilities:

Collaborates with internal team to deliver day to day strategic work for client(s), stewarding strategies through to execution in collaboration with internal team

Delivers a point of view around a client's business/category, culture and consumer by compiling, analysing and interpreting information from various research sources (proprietary, syndicated, client provided), and apply to day to day briefs

Repurposes agency thought leadership for clients. Contributes to agency or client thought leadership

Briefs internal working teams and external media publishers/partners for ideation, lead and steer brainstorms

Keeps a pulse on leading and emerging media channels/partners (with a skew towards digital) and how to apply them to media/consumer brief responses

Mentors junior strategists

Develops strong audience empathy through understanding quantitative and qualitative data inputs

Location:

Istanbul

Brand:

Dentsu

Time Type:

Full time

Contract Type:

Permanent
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