Social Media Associate

management, social listening, crisis monitoring, performance reporting, and trend monitoring to ensure

timely and effective social media operations. The Social Media Associate collaborates with clients and

cross-functional teams to execute campaigns, monitor brand conversations, support influencer

identification, and deliver accurate reporting and operational excellence.

Job Description:

Social Media Management

• Manage the day-to-day operations of assigned social media accounts across multiple

platforms.

• Schedule and publish approved content according to the content calendar.

Ensure all published content aligns with brand guidelines, campaign objectives, and

platform best practices.

• Monitor content quality, accuracy, and timeliness.

Community Management

• Monitor social media channels for comments, messages, reviews, and mentions.

Respond to customer inquiries and engage with online communities within agreed service

level agreements (SLAs).

• Escalate customer concerns or sensitive issues to appropriate stakeholders when

necessary.

• Foster positive brand engagement through timely and professional interactions.

Crisis Management

• Monitor conversations for potential reputational risks and emerging issues.
• Identify, document, and escalate potential crises following established protocols.
• Support crisis response efforts by coordinating with clients and internal stakeholders.
• Track post-crisis sentiment and provide insights for future improvements.

Social Listening & Trend Monitoring

• Monitor online conversations, brand mentions, competitors, and industry discussions.
• Identify emerging consumer trends, viral conversations, and cultural moments relevant to clients.
• Provide actionable insights based on social listening findings.
• Support campaign ideation using audience and market intelligence.

KOL / Influencer Support

• Identify relevant Key Opinion Leaders (KOLs), creators, and influencers based on campaign objectives.
• Conduct preliminary research on influencer profiles, audience relevance, and engagement.
• Provide recommendations to support influencer marketing initiatives.

Analytics & Reporting

• Prepare regular reports covering page performance, content performance, community management metrics, audience growth, engagement trends, and social listening insights.
• Analyze campaign performance and identify optimization opportunities.
• Present insights and recommendations to internal teams and clients.

Cross-Functional Collaboration

• Coordinate with other teams for updates, deliverables, timelines, and approvals.
• Support integrated marketing initiatives through cross-functional communication.
• Ensure deliverables are completed accurately and on schedule.

Location:

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