Product Manager
Job Description:
* Job description:
- Develop marketing plan, cycle action plan for the assigned products & co-operates with field force to implement it successfully. Responsible for A&P expenses for the assigned products. Ensure expenses are within the approved budget.
- Organize promotional activities and prepare promotional materials accordingly to the approved plan.
- Prepare monthly reports which includes analysis on product’s performance vs. target, implementation of promotional activities, information on market situation, proposed plan of action for next month
- Build close working relationship with Key Opinion Leaders (KOLs), professional associations, maintain close and harmonic relationship with customers
- Provide training to the field force on relevant products and disease knowledge
- Support the field force in their daily works for the matters related to marketing aspect such as meeting KOLs, product presentation at major events, etc
- Report to line manager regularly on matters regarding market situation competitor’s activities, health related policy and response from doctors in relation to Ferring products
- Forecasting orders of products
* Required Education/Qualifications/Skills
Pharmacist or medical doctor. BSc in Business or MBA is an advantage
Minimum 2 - 4 year experience in multinational pharmaceutical company
Minimum 3 - 5 year experience in marketing (Preferably as Product Specialist, Product Executive or Product Manager)
English fluency
Microsoft office fluency
* Required Competencies (Behavioral Indicators)
Strategic Agility
Drive for Results
Ability to multi-task - to plan, organize and prioritize work to effectively meet deadlines
Creative in thinking, planning and execution of multiple projects
Strong understanding of marketing and brand management concept and framework
Experience in launching a Pharmaceutical Brand in Vietnam will be an added advantage
Understand Vietnam pharmaceutical industry - regulation - laws - Code of conduct
Networking: KOLs- Decision makers
Understand thorough tender and hospital listing process
Presentable with a positive attitude and pleasant personality
Ability to work in a team atmosphere with flexible attitude to work
Excellent interpersonal communication