Marketing Specialist

Working at Freudenberg: We will wow your world!

Responsibilities:

• Execute and support the KLGB marketing plan and marketing campaigns.
• Coordinate with external agencies, designers, and service providers.
• Support sales teams with marketing materials, presentations, and customer communications.
• Manage lead generation activities through LinkedIn, Leadfeeder, and CRM systems.
• Track and qualify marketing leads and support lead follow-up processes.
• Coordinate exhibitions, trade shows, conferences, and customer events.
• Manage event logistics, travel arrangements, and promotional materials.
• Collaborate with regional marketing teams to align strategies and campaigns.
• Develop and manage marketing content, case studies, and social media communications.
• Monitor campaign performance, marketing KPIs, budgets, and ROI.
• Prepare monthly and quarterly marketing performance reports.
• Ensure brand consistency across all customer-facing materials.

Qualifications:

• Bachelor's degree in marketing, Business Administration, Communications, Digital Marketing, Economics, or a related field.
• Experience in a B2B marketing environment.
• Strong project management and organizational skills.
• Experience managing exhibitions, conferences, and marketing events.
• Knowledge of LinkedIn and digital lead generation platforms.
• Strong communication and stakeholder management skills.
• Ability to manage multiple projects simultaneously.
• Commercial awareness and customer-focused approach.
• Proficiency in Microsoft Office applications and CRM systems.
• Experience in campaign management, lead generation, and marketing reporting preferred.

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The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.