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Fussy is a brand on a mission to eliminate single-use plastic from your bathroom. They offer refillable natural deodorant that is vegan, cruelty-free, and plastic-free. With Fussy, you can smell good and do good for the planet. They started their journey from a Kickstarter project in October 2020, where over 8,000 people joined their mission to make a change. Fussy believes in sustainability without compromise and aims to create simple, high-quality, and effective personal care products. Their natural deodorant is not only sustainable but also beautiful to look at and use. Fussy stands for the planet and everyone who lives on it. They constantly strive to do better and raise their standards, believing that by being Fussy, they can create a better planet for all. Join their newsletter to stay updated with the freshest news, exclusive offers, and more. Get on board with Fussy and make a positive impact on the environment.

About Fussy

Hey good smelling! We’re Fussy…about everything in our mission to banish single-use plastic from your bathroom. Having experienced exceptional growth over the past four years, we are now looking for a talented individual to join the team as an Senior Performance Marketing Executive and take our performance marketing to the next level.

You’ll report to our Head of Performance Marketing, working closely with the wider Growth team to drive our paid media performance across Google Search, YouTube, and Meta. You’ll be the person who turns our ad spend into measurable, scalable growth - obsessing over creative performance, audience strategy, and campaign efficiency.

This is an exciting opportunity to join scale-up through a significant period of growth.

What You'll Be Doing

Joining as our Senior Performance Marketing Executive, you’ll:

  • Manage paid campaigns end-to-end across Google Search, YouTube and Meta - from setup through to optimisation and reporting, with high six-figure monthly budgets.

  • Manage and optimise daily ad spend with a commercial mindset, making smart decisions across channels and campaigns to maximise performance against CAC and ROAS targets.

  • Support our Creative Strategy team with insights from creative tests

  • Deliver clear, insightful performance reports to the growth team and wider stakeholders, translating data into actionable recommendations.

  • Stay close to platform updates and our account managers to proactively identify new features and opportunities to test.

About You

Great comes in lots of different forms, and we’re really open to seeing candidates from a range of backgrounds. Given the nature of this role and what we’ll ask of you, we do believe that the following skills are needed to be able to deliver to a high standard:

  • A data-driven mindset. You’re comfortable in the ad platforms, know your way around tracking and attribution, and can draw clear insights from performance data.

  • Experience managing meaningful ad budgets with strict performance goals, across multiple channels

  • Strong communication skills. You can translate complex data into clear narratives for non-technical stakeholders.

  • Comfort working autonomously in a fast-moving, ever-changing environment.

Bonus points, but these are not a deal breaker:

  • Experience with subscription or repeat-purchase business models.

  • Experience running campaigns across multiple products and multiple territories.

What we offer

  • A chance to play a part in banishing single-use plastic from the bathroom

  • Hybrid working with Tuesdays, Wednesdays and Thursdays in our London (Shoreditch) office

  • 33 days annual leave including flexible bank holidays + a day off for your birthday - we encourage you to take time off to switch off, rest and recharge.

  • Our WellHub membership with a range of fitness & wellbeing options - we care about our team’s wellness, from physical to mental health

  • Share options after probation, so that you can benefit from our growth

  • Gym membership

Who we are

Fussy are on a mission to banish single-use plastic from the bathroom by designing simple, effective and convenient personal care products that are backed by science not buzzwords. Our first product, a refillable deodorant is now the UK’s top rated natural deodorant and has blessed the armpits of everyone from Holly Willoughby to some very known Dragons’. We have put in place the foundations of a world-class team of employees and advisors and this is a super exciting time to join as we are now looking to accelerate our growth into new products and territories. We as a brand have the responsibility, consumers have the power and it’s only together we can do this. Power to your pits!

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