Content Creator (German Speaking)

About Fussy

Hey good smelling! We’re Fussy…about everything in our mission to banish single-use plastic from your bathroom. Having experienced exceptional growth over the past four years, we are now looking for a talented individual to join the Growth team as our German Content Creator.

This is a creative performance role: you're not just translating copy, you're making sure Fussy lands natively with a German audience. You'll make ads, brief creators, and be the final sign-off on content that goes out in German.

This is an exciting opportunity to join a scale-up through a significant period of international growth. You’ll have real ownership from day one and direct impact on how we grow in the DACH market.

What You'll Be Doing

• Write, concept, and star in German-language ads across Meta, TikTok, and YouTube from scroll-stopping hooks to longer-form scripts, becoming one of the faces of Fussy in the DACH region

• Brief, manage, and review German-language UGC and content creators, giving feedback grounded in both performance data and brand guidelines

• Brief graphic designers and video editors on German-language creative, and review their work to make sure it lands with a German audience

• Give final review to German-language ad creative before it goes live

• Work with our Creative Strategy team to understand what's working in English-language creative and localise those learnings into German-language concepts

• Stay close to German consumer culture, social trends, and competitor activity in the DACH market

Who you are

Great comes in lots of different forms, and we’re really open to seeing candidates from a range of backgrounds. Given the nature of this role and what we’ll ask of you, we do believe that the following skills are needed to be able to deliver to a high standard:

• You are a content creator who loves making thumb-stopping content

• You have native or near-native German language skills

• You have a genuine feel for copywriting and what makes an ad actually work, not just look pretty

• You have experience in a direct-to-consumer, agency, or content-led environment where you've seen how performance creative works

• You are comfortable owning a brief from idea to delivery without heavy hand-holding

• You have a strong eye for brand consistency - you'll be the last line of defence on a lot of our DACH output

• You are collaborative and communicative - you'll be working across growth, brand, and external creators

Bonus points, but not a deal breaker:

• You have existing relationships with German-language creators or influencers

• You have experience managing UGC or creator programmes

• You have some graphic design or video editing skills

This isn't the right role for you if…

• You don't like working in fast-paced and changeable environments (this is start-up life, after all)

• You'd rather just translate than write from scratch

• You’re not comfortable recording content yourself

What we offer

• A chance to play a part in banishing single-use plastic from the bathroom

• Hybrid working with Tuesdays, Wednesdays and Thursdays in our London (Shoreditch) office

• 33 days annual leave including flexible bank holidays + a day off for your birthday - we encourage you to take time off to switch off, rest and recharge.

• Our WellHub membership with a range of fitness & wellbeing options - we care about our team’s wellness, from physical to mental health

• Share options after probation, so that you can benefit from our growth

• Gym membership

Who we are

Fussy are on a mission to banish single-use plastic from the bathroom by designing simple, effective and convenient personal care products that are backed by science not buzzwords. Our first product, a refillable deodorant is now the UK’s top rated natural deodorant and has blessed the armpits of everyone from Holly Willoughby to some very known Dragons’. We have put in place the foundations of a world-class team of employees and advisors and this is a super exciting time to join as we are now looking to accelerate our growth into new products and territories. We as a brand have the responsibility, consumers have the power and it’s only together we can do this. Power to your pits!