Global Business Development Associate (UK)

1. Market Intelligence & Industry Mapping

• Map the regional ecosystem across industries,

identifying high-potential sectors, accounts, and decision-makers.

• Continuously track market trends, competitor

activity, and emerging opportunities.

• Build and maintain a dynamic database of target

accounts and stakeholders.

2. Lead Generation & Pipeline Development

• Drive multi-channel lead generation strategies

(cold outreach, referrals, LinkedIn, partnerships, events).

• Build and maintain a strong, healthy, and

predictable sales pipeline.

• Ensure consistent funnel velocity from prospecting

to closure.

3. Appointment Setting & Lead Qualification

• Secure high-quality meetings with key

decision-makers across target accounts.

• Qualify leads based on business fit, budget,

authority, need, and timeline (BANT or similar frameworks).

• Prioritize opportunities with the highest revenue

potential and strategic value.

4. Business Development & Revenue Ownership

• Own end-to-end sales cycles-from prospecting to

negotiation and closure.

• Sell integrated solutions across Global CIO Forum

IPs:

• End Customer Events (CIO 200, Summits, Symposiums)
• Regional Roundtables
• Targeted Lead Generation Campaigns
• Exclusive Webinars
• CIO Reboot / Community Engagement Initiatives
• Regional Publications & Media Assets
• Consistently achieve and exceed quarterly and

annual revenue targets.

5. Key Account Management

• Build long-term relationships with strategic

clients and partners.

• Act as a trusted advisor-understanding client

goals and aligning solutions accordingly.

• Drive account growth through upselling,

cross-selling, and renewals.

6. Solution Selling & Proposal Development

• Craft tailored proposals and value propositions

aligned to client objectives.

• Position integrated offerings (events + media +

community + demand gen) as a unified growth platform.

• Collaborate with internal teams to design

customized engagement solutions.

7. Stakeholder Collaboration

• Work closely with marketing, content, and delivery

teams to ensure seamless execution of sold projects.

• Provide feedback from the market to refine

offerings and go-to-market strategies.

8. Reporting & Performance Management

• Maintain accurate sales forecasts and pipeline

reports.

• Track KPIs including conversion rates, deal size,

sales cycle, and revenue contribution.

• Use CRM tools effectively to manage all sales

activities.

Requirements

Required Skills & Competencies

• Strong B2B sales experience (preferably in events,

media, or tech ecosystems)

• Proven track record of meeting or exceeding

revenue targets

• Exceptional communication, negotiation, and

presentation skills

• Ability to engage and influence C-level executives
• Strategic thinking with strong execution

capability

• High ownership mindset-“no excuses, only outcomes”
• CRM proficiency and data-driven approach to sales