Marketing Manager
First seen by Alion on Nov 12, 2026.
Your role
Reporting to the Country Lead Switzerland, you will lead the Swiss Brand Team and own the marketing strategy for the entire product portfolio. You will work closely with Sales, Market Access, Medical and Finance, and act as an active member of the DACH Cluster, sharing best practices and using regional synergies. Your goal is clear: drive brand awareness, support market access, and turn the European strategy into a successful Swiss reality.
What you’ll do
- Develop and execute brand plans and omnichannel engagement plans for the full Swiss portfolio
- Own the marketing budget and P&L, making sure every franc is invested where it counts
- Create value-based marketing assets and build a dedicated multichannel plan for non-face-to-face products
- Support the commercial team with a targeted, segmented approach that uses healthcare professional advocacy
- Manage the promotional material approval process
- Lead local and international congresses, sponsorships and events, including transfer-of-value reporting
- Organise cycle meetings and train the KAM team on new marketing materials
- Communicate product and price changes to internal and external stakeholders
- Champion a customer-centric culture
What you bring
- 3+ years of marketing experience in the Swiss healthcare environment
- A relevant Swiss diploma, for example in life sciences or business
- Experience in specialty care is an asset
- Excellent written and verbal communication skills
- Fluency in German and English; French or Italian is a plus
- A strategic mindset combined with a hands-on, entrepreneurial attitude
What’s in it for you
- Real ownership: full responsibility for an entire portfolio and its marketing P&L
- Leadership: lead the Swiss Brand Team and shape the country’s marketing strategy
- Regional exposure: close collaboration with DACH and European colleagues, with the chance to share and shape best practice across markets
Interested? Apply now with your CV and relevant documents. All applications are treated with strict confidentiality.
Any questions? Anna Kotrba and Morena Forner are happy to help (Tel. +41 44 915 12 12, www.hcsolutions.ch). Please note that we can only consider direct applications for this position.