First seen by Alion on Oct 27, 2026.
International Breweries Plc - Our Dream is to bring people together for a better world. Beer, the original social network, has been bringing people together for thousands of years. We are committed to building great brands that stand the test of time and to brewing the best beers using the finest natural ingredients.
Our diverse portfolio of well over 400 beer brands includes global brands Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Lite, Hoegaarden, and Leffe; and local champions such as Aguila, Bud Light, Jupiler, Klinskoye, Modelo Especial, Quilmes, Skol, and Victoria.
We are recruiting to fill the position below:
Job Title: Brand Manager - Hero
Job Requisition ID: 30105279
Location: Sagamu, Ogun
Job Type: Full-time
Key Purpose
- The Key Purpose of the job is to provide Leadership to ensure flawless execution of brand strategies and plans to deliver brand KPIs including brand equity and share, Digital & events KPIs. Earned Media, Influencers ROI, Digital excellence dashboard and Events ROI.
Key Roles and Responsibilities
- Always ON radio assets- ensure our radio assets are maximized. Develop content for radio sponsorship
- Co create brand plans for all year-round campaigns
- Directly lead Development of creatives all through the year for Digital across all the campaigns and always on content
- Analyse data for insights & articulates opportunities for the brand
- Lead and manage influencers/celebrities all through the year to deliver Earned media
- Role involves business travel to the South East of Nigeria as business demands.
- ZBB Budget management –to ensure ZBB delivery in line with budget
- Establish and maintain social systems between regions and across relevant functions to ensure collaboration and ongoing feedback loops
- Directly lead all Brand led events
- Lead BTL In-bar activations for brand campaigns e.g. in-bar activations, or tactical in-bar activations. Working with trade marketing team. Develop creatives for in-bar as needed by the Trade Marketing team
Minimum Requirements
- Minimum of 2 years relevant brand management/marketing experience.
- Bachelor's Degree in a relevant field
Key Attributes and Competencies:
- Ability to handle complex situations under pressure
- Self -driven, takes initiative and manages time/priorities well
- Influencing and collaboration skills
- Stakeholder/ Relationship management
- Action and results oriented
- Good Communication skills
- Consumer focused.
- Passionate, self-starter
How to Apply
Interested and qualified candidates should:
Click here to apply online
Application Deadline: 4th November, 2026.

