Marketing Apprentice

Job Description - Marketing

Apprentice

The Opportunity

Our client is recruiting for aMarketing

Apprentice to join their team inChelmsford.

TheLevel 3 Multi Channel Marketer apprenticeship

programme that we are offering, will allow you to kick-start your career

in an industry that is constantly evolving, dynamic and transformational.

The steps

you take will provide you with valuable first-hand experience, knowledge,

skills and qualification to help really drive your career forward. We are here

to guide and support you every step of the way!

The Company

‘The trading divisions at our Company supply

products and services in the UK and internationally, with thousands of orders

successfully fulfilled every month. We have grown year-on-year and we have

invested heavily in all the major areas of the company, particularly our

people, technology, marketing capability, infrastructure and operations. We

constantly strive to improve our brands and bring innovative technologies to

our customers sourced from leading brands around the world. Incorporated in

2018 the three directors have reformed the company into the cutting-edge

provider it has become today and continue to plan for growth and successfully

deliver upon these goals.’

The Position

Job Title:

Marketing

Apprentice

Apprenticeship Course:

Level 3 Multi

Channel Marketer

Apprenticeship Duration:

Approx. 15

months + EPA

Location:

Chelmsford,

CM2

Working Hours:

9.00 - 17.30,

Monday to Thursday and 9.00 - 17.00 Friday (37.5 hours per week)

Salary:

£14,000 -

£17,550 per annum

Role and Responsibilities

Based in our offices on the outskirts of

Chelmsford we are looking for people with a passion for Tech and a desire to

learn!

This role will allow you access to all areas

of our marketing team. With a focus on Product Website management initially you

will become the driving force for how the company presents their products to

the customer. Coupled with our desire to build excellence within the team and

your drive to learn and develop, you will have access to everything required to

achieve your Level 3 qualification, with permanent opportunities available

after successful completion of the course.

• Add products

to our company CMS system

• Image

optimisation - utilising image editing software.

• Editing and

updating product information

• Performing

quality control checks across all site pages

Area of knowledge gained:

• Marketing

theory, concepts and basic principles such as what marketing is, the marketing

mix, the promotional mix and the difference between each channel.

• The

business’ structure, vision, and priorities objectives, and how their marketing

role supports these.

• Business

tools used to measure the impact of business objectives, the wider environment

and sustainability on marketing activities.

• What a

marketing plan is, how it is built and its purpose.

• The

importance of competitor analysis and how to undertake it.

• Brand theory

such as positioning, value, identity, guidelines, and tone of voice.

• Create

content using principles of design and copywriting, and how to adapt for online

and offline mediums e.g., writing digital content for the web compared to

leaflets.

• Current and

emerging technologies, software and systems which impact on marketing.

• Relevant

regulatory and legislative requirements such as data protection, GDPR, cyber

security, trading laws, copyright law, Advertising Standards Authority (ASA)

for the handling and processing of data and its application.

• Principles

of conducting marketing communications in an ethical and diverse manner.

• How internal

stakeholders work to support the delivery of all marketing campaigns.

• Common

marketing channels, cross channel behaviour, and how to manage and operate an

integrated campaign using online and offline channels.

• How to brief

and manage external marketing suppliers.

• Adapt

communications for appropriate stakeholders and internal audiences.

• The

principles of content marketing, and content creation.

• Budget

management and how to measure return on investment (ROI).

• The metrics

for the delivery and evaluation of marketing activity

• The

importance of reviewing campaigns regularly to ensure effectiveness and

optimisation.

• The customer

journey including customer offline and digital touchpoints, customer personas,

how to engage customers at different stages of their journey, sales funnels and

how to segment an audience for targeting.

• The impact

marketing has on the level of customer service or the customer experience,

including community management channels

• Quality

management and the maintenance of online and offline assets.

Skills Required

• Passion for

Marketing and Technology

• 5 GCSEs

grade A*- C/ 9-4 or equivalent (Including English Language & Maths)

Personal Qualities

• A strong

‘can do’ attitude

• Willingness

to learn and throw yourself into any situation

• Professional
• Punctual
• Interested

in keeping up to date with the technology industry and commerce/business in

general.

Eligibility Criteria

Individuals must have a valid and eligible residency status to apply for this

role.

About ITP

We help employers develop their best talent and inspire the next generation

through apprenticeships, mentoring and training, we’re plugging the UK’s

digital skills gap to provide a workforce for the future.

If this sounds like the role

for you, get in touch! Once we receive your application, one of our team will

be in touch to help you with the next stage.

The ITP are working on

behalf of a third party to advertise their vacancy. By submitting your

CV, you agree to be contacted by The ITP and your information to be passed on

to a third party.

Safeguarding and Values Commitment

The

ITP is committed to safeguarding and promoting the welfare of learners and

expects all staff and volunteers to share this commitment. Successful

appointment to this role will require satisfactory completion of recruitment

checks.

At

the ITP, we are fully committed to safeguarding and promoting the welfare of

all learners and creating a safe, inclusive, and respectful workplace. We

expect every team member to:

• Uphold and

  champion our values, code of conduct, and safeguarding principles.

• Take personal

  responsibility for understanding and adhering to all safeguarding

  procedures and policies.

• Promote a

  culture of safety and wellbeing through a proactive “do no harm” approach.

• Recognise and

  act on their responsibility in supporting, strengthening, and enforcing

  safeguarding practices across all areas of work.

• Understand and

  meet any role-specific safeguarding duties - including, in this position,

  actively identifying and reporting concerns, engaging in relevant

  training, and modelling safe and inclusive behaviours in all apprentice

  interactions.

At the ITP, our company culture is important to us, and all

employees and consultants are expected to operate in line with our values:

·We

change lives - We strive to make a difference for our apprentices,

clients, members, ourselves, and our team on a daily basis. We push for

diversity and inclusion in our industry by challenging perceptions. We embrace

individuality. We believe that everyone is equally important.

·We are

genuine and honest - We breed trust amongst clients, apprentices, members,

and the team. We take responsibility for our words, actions, and results. We

are human. We encourage one another through honesty and transparency.

·We are

innovative and unique - We are empowered by innovation. We strive to make

the impossible, possible. We are proud to be the only organisation of our kind,

of who we are and how we got here.

·We are

Personable - We remind ourselves what it’s like to be in others shoes. We

have authentic conversations; we are real and so are our relationships.

·We are

stronger united - We share our knowledge and experiences. We celebrate one

another on our achievements. We value and encourage one another because we win

or lose as a team.