New Studio Launch Manager
Confirmed on the employer's own hiring board on Oct 20, 2026. First seen by Alion on May 7, 2026. JETSET Pilates scores B on the Alion truth index.
About JETSET Pilates Franchising
JETSET Pilates offers modern reformer Pilates classes along with apparel, beverages, merchandise and accessories. As a franchisor, our core functions are franchise sales, marketing, training and support. Our strategy centers on a strong brand and excellent relationships with our franchisees and their clients.
Position Overview
The Launch Manager is JETSET’s boots on the ground. You will travel across the franchise network to provide hands-on, on-site support wherever a studio needs extended franchisor presence to succeed. Every assignment is scoped and scheduled by the Director, Field Deployment. Your job is to show up, execute with excellence and leave the studio stronger than you found it.
This is a field execution role. You will coach owners, general managers, instructors and front desk teams in real time, uphold JETSET brand standards and hand off each studio with a clear action plan. This role requires frequent travel (85%) and thrives on fast-paced, high-energy environments.
Types of On-Site Assignments
- New Studio Launches: Readiness verification and support during the week leading up to preview classes through opening.
- Performance Acceleration Program Support: On-site retraining, relaunch preparation and operational coaching for studios in the program.
- Studio Ownership Transfers: Supporting new owners and their teams through a change of ownership.
- Other Extended On-Site Needs: Any situation where a sustained JETSET presence is needed to stabilize operations or support studio performance.
Key Responsibilities
1) On-Site Execution (All Assignments)
Arrive prepared, with a clear understanding of the assignment’s scope, objectives and success measures.
Guide teams through opening and closing procedures in real time.
Shadow and coach front desk teams on client greetings, check-ins and membership sales conversations.
Observe instructors and provide feedback to ensure class delivery meets brand standards.
Train teams on systems, technology and A/V troubleshooting.
Coach owners and general managers on managing day-to-day studio operations.
Troubleshoot operational and technical issues as they arise.
Send a short daily update to the Director, Field Deployment and the studio’s DFO while on site.
Escalate critical issues or risks quickly.
Work through the pre-launch checklist on site and verify each item through direct observation, system testing and documentation.
Confirm readiness across staffing, instructor coverage, class schedules, booking and payment systems, equipment, brand presentation and client communications.
Lead practice sessions and client-journey rehearsals with the studio team before preview classes.
Run daily readiness check-ins with the owner and GM and track open items to completion.
Flag critical readiness gaps to the Director, Field Deployment immediately.
Support the studio through preview classes and complete construction close-out videos, escalating any outstanding issues.
Deliver on-site retraining, relaunch preparation and operational coaching based on the studio’s Performance Improvement Plan.
Reinforce the commitments the owner made in their plan while you are on site.
Observe and document progress, gaps and owner engagement for the DFO.
Help the incoming owner and team get up to speed on systems, operating routines and brand standards.
Support staff continuity and a smooth experience for clients during the transition.
Document how the studio measures against JETSET standards at the time of transfer.
Act as a mentor and trainer for owners, general managers and frontline staff, with in-the-moment feedback and encouragement.
Be the guardian of the vibe: make sure every studio feels like the coolest place to be.
Serve as the on-site representative of JETSET Pilates, upholding brand culture and standards.
Conduct a formal debrief at the end of every assignment covering strengths, areas of opportunity and next steps.
Hand off each studio to the owner, GM and assigned FBM with a clear action plan.
Prepare for upcoming assignments by reviewing studio information, plans and prior reports.
Complete a post-visit report within 5 business days of every assignment.
Hold virtual follow-ups with studios after an assignment, as directed.
Coordinate on-site schedules so the right staff are present for training.
Share field lessons with the Director, Field Deployment and help keep checklists and field tools up to date.
While not on-site with studios, provide administrative support for the NSO department by setting up systems and platforms, maintaining project management tools, managing shared onboarding email inbox and other duties as assigned
2) New Studio Launches
3) Performance Acceleration & Retraining
4) Ownership Transfers
5) Coaching, Handoff & Brand Representation
6) Between Assignments
What You Need to Be Successful
Ability to coach teams on sales conversations, lead conversion and retention.
Comfort with studio technology, including Mindbody, AXLE and A/V systems.
Strong communication skills, in person and in writing, for daily updates and post-visit reports.
Ability to build rapport quickly with owners, GMs, instructors and front desk staff.
Eye for detail and presentation, keeping studios clean, organized and on brand.
Ability to set the tone in a studio through lighting, music, scent and presentation.
Key Attributes
Hospitality mindset: you naturally make people feel welcome and valued.
Client experience obsessed: every client should leave feeling part of something special.
High stamina and resilience: you keep energy and morale high through long, fast-paced days.
Adaptable: you adjust quickly to new studios, teams and situations.
Confident: you can give honest feedback to owners and escalate issues when standards are not met.
Passion for fitness, wellness and the JETSET brand.
Requirements
2 to 3+ years of experience in boutique fitness, hospitality or retail operations, with a track record of driving sales and membership growth.
Hands-on experience with Mindbody (AXLE experience a plus).
Experience in local marketing activations, community engagement and social media promotion.
Willingness to travel up to 85% of the time (company-paid travel).
Availability for early morning and late evening classes while on site.
What we offer
Competitive compensation, performance-based incentives, and growth opportunities.
75% contribution to comprehensive individual health plan; plus dental, vision, life, and pet insurance options
Up to 4% match to 401(k) plan
Flexible fitness & wellness membership
Paid time off and company holidays
A culture that values innovation, ownership, and excellence