Senior Paid Media Executive (Social & Search)
Responsibilities:
Execute daily performance checks and audits to optimize key metrics (CTR, ROAS, CPL, and Conversion Rate).
Analyze traffic quality and provide data-driven justifications for specific measurement tools and KPIs.
Develop and maintain cross-channel strategy roadmaps, including new platform rollouts and technical integrations.
Act as the primary point of contact for assigned clients, managing regular reporting calls and daily communications.
Identify performance trends and communicate actionable next steps to stakeholders.
Escalate client concerns to senior leadership while maintaining strong professional relationships.
Identify process pitfalls and collaborate with the tech team to develop automated solutions within the Addesu platform.
Manage the technical backlog by raising bug tickets and prioritizing new feature requests based on client feedback.
Assist in the evolution of proprietary marketing technology.
Manage personal and team workloads using task-tracking software (Notion), delegating tasks based on resource priority.
Represent the agency at industry events and participate in discussions with prospective partners.
Deliver against established team targets and report progress to the senior management team.
Minimum Requirements:
Experience: 1-2 years of hands-on experience managing campaigns within Google Ads and Meta Ads (Microsoft Ads or alternative social platforms are advantageous).
Technical Skills: Advanced proficiency in spreadsheets (Pivot Tables, VLOOKUP) and data analysis tools.
Communication: Fluent in English with the confidence to lead client meetings and deliver technical presentations.
Mindset: A curious, problem-solving approach with a keen interest in the future of marketing technology.
Flexibility: Ability to work effectively in a hybrid environment and manage tasks independently.
Benefits:
- Competitive salary based on experience (salary can potentially be more based on experience/skills)
IF you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to [email protected]