Sr. Project Manager, L’Oréal International Distribution

Job Title: DMI Senior Project Manager-Fragrance Category

Role Mission:

To bridge the gap between local cultural nuances and global brand DNA. You will lead the 'end-to-end' innovation for the fragrance category-from identifying Chinese consumer insights and crafting olfactory concepts to managing the industrialization and 360° launch of groundbreaking products.

Key Responsibilities:

1. Strategic Strategy & Insight:

• Innovation Roadmap: Define the 3-year innovation plan for the region, identifying white spaces in the fragrance market.
• Trend Hunting: Deep-dive into local lifestyle, olfactory trends, and competitor dynamics to generate actionable product insights.

2. End-to-End Product Development (From Concept to Shelf):

• Concept & Storytelling: Create '0-to-1' fragrance concepts with compelling narratives that resonate with local consumers while respecting brand heritage.
• Olfactory Orchestration: Write briefs for fragrance houses, lead scent evaluations, and select high-quality 'juices.'
• Packaging Artistry: Oversee packaging design (primary & secondary) to ensure luxury craftsmanship and functional excellence.
• Industrialization & Execution: Coordinate with Product Marketing, Research & Innovation, Packaging, and Industrial teams to solve technical complexities (stability, feasibility, cost) to ensure on-time delivery.

3. Integrated 360° Launch:

• Asset Creation: Lead the development of the 360° marketing mix, including visual imagery, social/digital content, and retail merchandising.
• Go-to-Market Kits: Provide implementation guidelines and 'Country Kits' to ensure successful local adaptation and execution.

4. Stakeholder Management:

• Cross-Functional Pivot: Manage relationships between Local Hubs, Global DMI (Paris), and regional zones.
• Top Management Presentations: Prepare impactful business cases and presentations for senior leadership.

Qualifications:

• Experience: 5+ years in Beauty/FMCG marketing, with at least 2 years in Product Development. Fragrance experience is a strong plus.
• Skillset: A balance of 'Art & Science'-strong olfactory/aesthetic sense combined with rigorous project management.
• Adaptability: Proven ability to work autonomously and manage multiple priorities in a fast-paced environment.
• Tools & Analytics: Proficient in category analysis and project tracking tools.
• Language: Native-level Chinese and fluent English (working language).