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Location
In office (Guangzhou)
Seniority
Junior · 2+ years exp
Employment
Full-Time

Confirmed on the employer's own hiring board on Nov 6, 2026. First seen by Alion on Nov 5, 2026. Mars scores B on the Alion truth index.

Overview
Company
Impact
Profile match
Mars, Incorporated is a family-owned American maker of confectionery, food and pet care products headquartered in McLean, Virginia. Founded in 1911 by Frank C. Mars and still owned by the Mars family, it sells brands such as M&M's, Snickers, Twix, Orbit, Pedigree, Whiskas and Royal Canin and runs veterinary hospital chains including Banfield and VCA. Its global careers board lists sales representatives, machine technicians, brand and marketing managers, pet nutrition roles and corporate staff in North America, Europe and Asia.

Job Description:

Brand Manager leads development and execution of the brand plans to drive company growth and profit.

What are we looking for?

University Degree, preferably in Business/Marketing/Brand Management

Solid experience in brand marketing in international FMCG companies (minimum 2 years)

Experience in Brand Manager role not less than 1,5 years

Good analytical, presentation and communication skills

Ability to manage several different and complex projects at the same time

Fluent

What will be your key responsibilities?

Develop and deploy long-term and short-term strategy to drive portfolio

Lead annual marketing plan

Develop activation strategies, communication and promotion plan, pricing strategy, new product launches and distribution priorities

Prepare sales forecasts and marketing budgets, monitor sales volume, revenues and costs against forecasts, and adapt plans to improve the sales performance of products

Monitor, analyze, and evaluate domestic and international market trends, client behavior and competitor activity to identify market opportunities for the products

What can you expect from Mars?

Work with diverse and talented Associates, all guided by the Five Principles.

Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.

A strong focus on learning and development support from day one, including access to our in-house Mars University.

An industry competitive salary and benefits package, including company bonus.

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