Sr Sales Strategy Analyst
CREATIVITY IS OUR SUPERPOWER It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
This role sits within the Sr. Sales Strategy vertical under the leadership of the Sales Strategy Sr. Director and reports directly to the LATAM SS Manager. The Senior Sales Strategy Analyst leads the development, governance, and continuous improvement of commercial planning tools, performance tracking, and strategic analysis across LATAM. Acts as point of coordination between Sales, Marketing, Finance, Consumer Products, Trade Marketing, and regional teams to ensure alignment of commercial priorities. Drive data-driven decision making by translating complex information into actionable insights, maintaining the region's commercial planning infrastructure, and identifying growth opportunities across brands, markets, and customers.
What You’ll Do:
Business Performance & Analytics
- Develop executive dashboards and scorecards to monitor business performance by customer, brand and key items.
- Track GS, POS, ST, SOM, BPS and other commercial KPIs across LATAM.
- Analyze business trends and identify risks and opportunities through data-driven insights.
- Prepare executive-level presentations for senior leadership.
Commercial Tools & Process Governance
- Develop and maintain automated Excel-based planning tools and business trackers.
- Ensure data accuracy and consistency across reporting files.
- Standardize reporting processes across LATAM markets.
- Drive continuous improvement and automation of commercial planning tools.
Commercial Planning & Calendar
- Own the LATAM Commercial Calendar, ensuring alignment across all markets and cross-functional teams.
- Coordinate monthly calendar releases, change management, and communication of commercial updates.
- Consolidate input from Marketing, Sales, IMC, Consumer Products and regional teams into one single source of truth.
Strategic Retail Performance
- Lead performance tracking and executive reporting for strategic partners.
- Monitor business KPIs, identify commercial opportunities, and provide actionable recommendations to Sales teams.
- Develop monthly business reviews and executive summaries for key accounts
Who We’re Looking For:
- Advanced Excel (complex formulas, automation)
- Advanced English
- Business analytics and data visualization
- Forecasting & commercial planning
- Executive storytelling
- Cross-functional stakeholder management
- Project management
- Strong analytical and problem-solving skills
- Attention to detail
- Ability to manage multiple regional projects simultaneously
How We Work
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors
- We collaborate Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Who We Are
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
Visit us at https //jobs.mattel.com/ and www.instagram.com/MattelCareers .
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.