Event Manager

Event Manager

Company: Media General
Location: Accra, Ghana
Employment Type: Full-Time

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Company Profile

Media General is a leading media organisation in Ghana, recognised for its presence across television, radio, digital media, and other communication platforms. The organisation connects audiences through news, entertainment, information, and engaging media experiences.

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Through its diverse media platforms and business operations, Media General creates opportunities for brands, organisations, and individuals to connect with audiences through impactful content, advertising, sponsorships, and events.

The organisation values creativity, professionalism, teamwork, and innovation in delivering quality media experiences and strengthening relationships with clients, partners, and audiences.

Welcome to Our Team

At Media General, we believe that successful events bring people together, strengthen brands, and create memorable experiences. We are committed to building a welcoming and collaborative work environment where talented professionals can contribute ideas, demonstrate creativity, and deliver outstanding results.

We are seeking a dynamic, creative, and highly organised Event Manager to join our team in Accra.

The successful candidate will lead the planning, coordination, and execution of corporate events, promotional activities, brand activations, entertainment programmes, and other events that support Media General’s business objectives. You will collaborate with internal departments, clients, sponsors, vendors, and other stakeholders to deliver high-quality events within approved budgets and timelines.

We welcome a proactive professional with strong leadership, communication, negotiation, and project management skills who can turn creative concepts into successful events.

If you thrive in a fast-paced media environment and enjoy creating memorable experiences, we encourage you to apply.

Job Purpose

The Event Manager plans, coordinates, and oversees events from concept development through execution and post-event evaluation. The role ensures that each event meets its objectives, reflects the organisation’s brand standards, satisfies client expectations, and delivers value to stakeholders.

The successful candidate will manage event budgets, coordinate suppliers, negotiate contracts, supervise event teams, and identify opportunities to generate revenue, attract sponsorships, and strengthen Media General’s market presence.

Key Responsibilities

Event Planning and Management

• Develop comprehensive event concepts, proposals, plans, and execution strategies that align with organisational objectives and client requirements.
• Plan and coordinate corporate events, conferences, product launches, award ceremonies, concerts, exhibitions, promotional activities, and brand activations.
• Establish event objectives, timelines, budgets, deliverables, and performance indicators.
• Coordinate venue selection, event layouts, staging, lighting, sound, audiovisual equipment, branding, catering, security, and other logistical requirements.
• Develop detailed event schedules and coordinate activities before, during, and after each event.
• Conduct site inspections and assess venues to ensure they meet event requirements, safety standards, and audience capacity needs.
• Oversee event setup, rehearsals, live execution, and dismantling to ensure smooth operations.
• Manage multiple events simultaneously while maintaining quality and meeting deadlines.
• Anticipate operational challenges and implement contingency plans to minimise disruptions.

Client Relations and Stakeholder Engagement

• Engage clients to understand their event objectives, budgets, expectations, and target audiences.
• Develop event proposals and presentations that communicate concepts, deliverables, timelines, and costs clearly.
• Maintain strong relationships with corporate clients, sponsors, advertisers, event partners, suppliers, and other stakeholders.
• Coordinate client approvals and communicate event progress, changes, and requirements promptly.
• Negotiate with vendors, venues, contractors, and service providers to secure quality services at competitive rates.
• Resolve client concerns and operational issues professionally and efficiently.
• Identify opportunities to build long-term partnerships and secure repeat business.
• Represent Media General professionally during meetings, site visits, negotiations, and event engagements.

Budgeting and Financial Management

• Prepare and manage event budgets, ensuring that expenditure remains within approved limits.
• Obtain and evaluate quotations from vendors and service providers before making recommendations.
• Monitor event costs, payments, invoices, and contractual commitments.
• Negotiate favourable commercial terms to maximise value and control costs.
• Track event revenue, sponsorship income, ticket sales, and other relevant financial indicators.
• Identify opportunities to improve event profitability and operational efficiency.
• Prepare financial summaries and post-event reports for management review.
• Ensure that event expenditure follows the organisation’s financial policies and approval procedures.

Sponsorship, Marketing and Business Development

• Identify sponsorship opportunities and develop proposals that attract brands, corporate partners, and advertisers.
• Collaborate with Sales, Marketing, Public Relations, and other relevant departments to promote events effectively.
• Develop sponsorship packages that align partner objectives with event audiences and organisational capabilities.
• Coordinate sponsor visibility, branding, promotional activities, and agreed deliverables.
• Support event promotion through television, radio, digital platforms, social media, and other relevant channels.
• Identify new event concepts and business opportunities that can generate revenue and strengthen the Media General brand.
• Monitor market trends, competitor activities, and audience preferences to inform event development.
• Ensure that sponsors and partners receive the agreed benefits and evaluate partnership outcomes.

Team Leadership and Coordination

• Lead and coordinate event staff, freelancers, contractors, volunteers, and other assigned personnel.
• Allocate responsibilities and communicate expectations clearly to ensure efficient execution.
• Work closely with production, technical, editorial, marketing, sales, finance, and administrative teams.
• Conduct event briefings and coordination meetings to align all stakeholders.
• Monitor team performance and address operational challenges promptly.
• Promote accountability, collaboration, professionalism, and continuous improvement.
• Provide guidance to team members and ensure that everyone understands event schedules, responsibilities, and safety requirements.

Event Production and Operations

• Coordinate technical production requirements, including sound, lighting, staging, audiovisual systems, and live broadcasts where applicable.
• Work with production teams to ensure technical equipment and event infrastructure meet agreed specifications.
• Supervise event setup and confirm readiness before guests, performers, clients, or audiences arrive.
• Coordinate guest registration, seating arrangements, crowd management, hospitality, and access control.
• Manage event schedules and resolve last-minute changes without compromising quality.
• Coordinate with security, medical, emergency response, and venue management teams where necessary.
• Ensure that event branding, signage, promotional materials, and sponsor displays meet approved standards.
• Oversee event breakdown and ensure that venues, equipment, and materials are properly accounted for after each event.

Risk Management, Safety and Compliance

• Identify potential operational, financial, reputational, and logistical risks associated with planned events.
• Develop contingency plans to address emergencies, technical failures, weather disruptions, and schedule changes.
• Ensure compliance with applicable laws, permit requirements, venue regulations, and company policies.
• Coordinate required event permits and approvals with relevant authorities and service providers.
• Promote safe working practices among employees, contractors, vendors, and event participants.
• Ensure that teams follow appropriate crowd management, emergency response, and health and safety procedures.
• Escalate significant risks and incidents to management and coordinate appropriate corrective actions.
• Protect the organisation’s reputation by maintaining high standards of conduct, quality, and professionalism.

Post-Event Evaluation and Reporting

• Conduct post-event reviews to evaluate performance against objectives, budgets, timelines, and client expectations.
• Gather feedback from clients, sponsors, attendees, suppliers, and internal teams.
• Analyse attendance, audience engagement, sponsorship delivery, revenue, expenditure, and other relevant performance indicators.
• Prepare comprehensive post-event reports highlighting achievements, challenges, lessons learned, and recommendations.
• Document event procedures, supplier performance, budgets, and operational lessons for future reference.
• Recommend improvements to event planning, production, marketing, stakeholder engagement, and cost management.
• Maintain accurate records of event proposals, contracts, budgets, schedules, and reports.
• Perform other relevant duties assigned by the supervisor.

Qualifications and Experience

• A bachelor’s degree or HND in Event Management, Hospitality Management, Marketing, Public Relations, Business Administration, Communications, or a related discipline from a recognised institution.
• Four to five years of relevant professional experience in event planning, event production, event coordination, or a related field.
• Demonstrated experience managing events from initial concept and budgeting through execution and post-event evaluation.
• Experience coordinating vendors, contractors, venues, sponsors, clients, and internal teams.
• Practical experience preparing event budgets, proposals, schedules, and performance reports.
• Experience negotiating with suppliers and managing event costs.
• Familiarity with corporate events, brand activations, entertainment programmes, conferences, or media-related events will be an advantage.
• Knowledge of event marketing, sponsorship management, and promotional strategies.
• Proficiency in Microsoft Office applications, particularly Word, Excel, and PowerPoint.
• Familiarity with event management software, digital registration tools, project management platforms, and social media promotion will be an advantage.
• A strong portfolio of successfully coordinated events will be an added advantage.

Key Competencies

The ideal candidate will demonstrate:

• Event management expertise: Plans and executes events efficiently while meeting agreed objectives.
• Leadership: Directs event teams and coordinates stakeholders to deliver successful outcomes.
• Project management: Manages schedules, budgets, resources, and competing priorities effectively.
• Communication: Communicates clearly with clients, sponsors, vendors, colleagues, and management.
• Negotiation: Secures favourable terms and builds productive relationships with suppliers and partners.
• Financial management: Controls costs, monitors budgets, and identifies opportunities to improve profitability.
• Creativity: Develops innovative event concepts that engage audiences and strengthen brands.
• Problem-solving: Responds quickly to unexpected challenges and implements practical solutions.
• Attention to detail: Ensures accuracy across event schedules, logistics, contracts, and production requirements.
• Customer service: Prioritises client satisfaction and delivers professional event experiences.
• Adaptability: Works effectively under pressure in a fast-paced media and entertainment environment.
• Teamwork: Collaborates across departments and respects diverse perspectives.
• Results orientation: Focuses on measurable outcomes, event quality, revenue generation, and continuous improvement.

Performance Expectations

The Event Manager will be expected to:

• Deliver events on schedule and within approved budgets.
• Maintain high standards of event quality, safety, and client satisfaction.
• Build productive relationships with clients, sponsors, suppliers, and internal teams.
• Identify opportunities to generate revenue and secure sponsorships.
• Coordinate event activities efficiently and resolve operational challenges promptly.
• Maintain accurate budgets, contracts, schedules, and event reports.
• Achieve agreed event attendance, engagement, and commercial objectives.
• Implement lessons learned to improve future event performance.
• Uphold Media General’s brand standards and professional reputation.

Reporting Relationship

The Event Manager will report to the designated Head of Department or relevant management representative and will collaborate closely with Production, Sales, Marketing, Finance, Public Relations, and other departments.

The role may require flexible working hours, including evenings, weekends, and public holidays, depending on event schedules and operational requirements.

How to Apply

Apply online by clicking the Apply button.

Application Deadline: 30 October 2026

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