Internship CRM Specialist

• CRM Database Management & Support

Assist in compiling, organising, updating, and maintaining visitor database information.

Support the team in ensuring database records are accurate, complete, and properly maintained.

Assist with basic data checking, segmentation, analysis, and preparation of reports.

Support the team in identifying useful insights from visitor/customer data for marketing activities.

• Visitor Support

Assist in responding to visitor enquiries through various communication channels.

Help record and organise visitor feedback or enquiries for follow-up.

Support the CRM team in maintaining a positive visitor experience.

• Marketing Promotion & Engagement

Assist in preparing targeted visitor promotions based on database segmentation.

Support email, digital, or other CRM-related marketing activities.

Participate in brainstorming sessions and contribute ideas for promotional campaigns and visitor engagement activities.

Assist in preparing marketing materials, information, or data required for campaigns.

• Event & Administrative Support

Assist in preparing and compiling documents required for event applications and submissions.

Support communication and coordination with relevant external parties where required.

Assist the Marcom team with event-related preparation and administrative tasks.

• General Marcom Support

Provide general support to the CRM and Marcom team on ongoing projects.

Assist with data entry, documentation, reports, presentations, and other administrative work.

Carry out other related assignments and ad-hoc duties as required by the Marcom Department. 

Requirements

 Qualifications & Experience

• Relevant diploma or certificate in marketing, communications, business or related field is preferred but not mandatory.
• Prior exposure to CRM or database work, even in an assistant or internship capacity, will be helpful.
• Comfortable handling routine reporting and supporting campaign logistics for a small marketing team.

Hard Skills & Knowledge

• Basic competence with spreadsheets and data entry, including simple formulas and filters for cleaning lists.
• Familiarity with email marketing tools or CRM platforms is an advantage; willingness to learn new systems quickly is required.
• Ability to prepare clear, concise reports and shareable lists for marketing and event use.

Soft Skills & Qualities

• Proactive, resourceful and a self-starter who asks questions and follows through on tasks.
• Excellent written and verbal communication skills for both internal coordination and visitor interaction.
• Team oriented and collaborative, able to support colleagues across CRM and Marcom activities.
• Outgoing, quick learner with an eye for data accuracy and attention to detail when reviewing content. 

Skills

Team Oriented, Database Administration