Digital Product Manager

Our Place is looking for a Digital Product Manager to run the end-to-end digital experience on our DTC site. You'll sit at the intersection of data, design, and engineering, translating customer behavior and business goals into a high-converting, best-in-class ecommerce experience. This is a highly cross-functional role where you'll drive strategy, run structured experimentation, and ship product improvements at a fast pace.

We believe some of the best ideas happen when we’re together! Right now, teams come into our beautiful new West LA headquarters on Tuesdays and Thursdays to collaborate and connect. In the future, we may ask teams to come in more often - because some things are just better in person. We’re looking for someone who’s excited about being part of an in-person, collaborative culture and is comfortable with the flexibility that comes with a growing, hybrid workplace

What you’d do at Our Place

Strategy & Roadmapping

• Define success metrics for all major product areas (PDP, cart, checkout, collection pages) and track performance against them

• Partner with brand, marketing, and retention teams to align product initiatives with broader campaign and growth strategy

Experimentation & Optimization

• Manage the Conversion Rate Optimization (CRO) and A/B testing program end-to-end - hypothesis formation, test design, statistical validation, and post-launch analysis

• Develop a structured experimentation backlog using frameworks like RICE to score and sequence tests

• Synthesize quantitative signals (Amplitude, site analytics) with qualitative inputs (customer research, CX feedback) to identify high-impact opportunities

• Leverage AI tools to accelerate discovery, synthesize research, and pressure-test hypotheses

Discovery & Delivery

• Own discovery for new features and integrations - from problem definition and user research through requirements, scoping, and handoff

• Write clear product specs and briefs that engineering and design can execute without ambiguity

• Drive sprint ceremonies and maintain a healthy, prioritized backlog

Cross-Functional Collaboration

• Serve as the liaison between Engineering, Design, Marketing, CX, and Operations, surfacing blockers, driving alignment, and keeping work on track

• Communicate roadmap priorities and trade-offs clearly to leadership and stakeholders

Quality & Operational Excellence

• Manage New Product Introduction (NPI) and sale launches

• Establish and maintain QA standards for site deployments, promotions, and third-party integrations

• Maintain the digital product knowledge base, documentation, SOPs, and post-mortems

• Own bug reporting and new feature intake requests

Who you are

• 4-6 years of product management experience at an ecommerce, DTC, or consumer tech company

• Familiarity with Shopify and the DTC tech stack (Klaviyo, loyalty platforms, third-party app integrations)

• Demonstrated ability to own and ship product end-to-end, from discovery to post-launch measurement

• Strong experimentation instincts: comfortable designing tests, reading results, and making calls under uncertainty

• Proficiency with product analytics tools (Amplitude, GA4, or equivalent), able to self-serve data and build hypotheses independently

• Experience managing complex cross-functional projects with multiple stakeholders and competing priorities

• Clear, direct written and verbal communication, equally comfortable in a Figma file, a Slack thread, or a leadership readout

• Fluency with prompt engineering or building lightweight AI-powered workflows (Claude, ChatGPT, Perplexity, etc.)

Nice to Have

• Experience with price testing or personalization platforms

• Exposure to UX research methods, usability testing, customer interviews, heuristic review

• Working knowledge of HTML/CSS or ability to read front-end code (not required to write it)

• Experience evaluating or deploying AI-native ecommerce features (semantic search, dynamic merchandising, LLM-powered chat/support)

What we offer at Our Place

• Competitive pay and real-deal equity - we want you to have a slice of what we’re building together

• A chance to share in our wins - all full-time team members are eligible for our discretionary annual bonus plan

• Benefits that actually benefit - top-tier medical, dental, and vision to keep you feeling your best

• Plenty of time off - generous PTO, and synchronized time off (we all log off together so you can actually rest)

• We invest in you - $500 a year for learning & development, plus an optional 401k plan so future you is covered

• All the kitchen treats - team member discount, an annual our place gift card, and of course, lots of our place goodies for your home

• A workspace worth leaving your house for - a beautiful office with a creative studio, multiple kitchens, and plenty of room for big ideas
• Tuesday lunches - catered meals so you can catch up with your teammates over something delicious

• A culture of connection - team events, activities, and an annual company retreat because we like hanging out together

• A team full of kind, thoughtful humans who actually care - because the people make this place