Digital Marketer

Requirements: Proven senior-level experience in digital marketing or a related role, with strong knowledge of digital marketing strategies and channels. Healthcare marketing experience is required, with experience in plastic/cosmetic surgery, dermatology, aesthetics, or a related medical field strongly preferred. Experience in luxury marketing is highly preferred, with a strong understanding of the luxury market and target audience. Strong understanding and hands-on experience with SEO, PPC/paid advertising, social media marketing, content marketing, email marketing, and digital campaigns. Ability to evaluate existing digital marketing strategies and campaigns, identify areas for improvement, and provide actionable recommendations. Strong understanding of social media growth, including both organic and paid strategies. Experience creating and managing high-quality marketing content, newsletters, and digital campaigns. Strong analytical skills with the ability to monitor marketing performance, analyse campaign data, and use insights to improve results. Strong understanding of the plastic surgery/cosmetic surgery market and its target audience is highly preferred. Proven ability to work with and support a CMO or senior marketing leadership, while managing multiple projects and priorities. Excellent communication, organisation, project management, collaboration, and attention-to-detail skills. Candidates should have several years of relevant experience. Junior-level candidates are not preferred. Experience working with major digital platforms such as Google or Meta is highly preferred, including candidates who have previously worked for or with these platforms. Candidates must provide a portfolio showcasing previous digital marketing work, campaigns, content, or results for review. Core responsibilities: Support the CMO in developing and executing overall marketing strategies aligned with clinic goals, services, and growth objectives. Assist with digital marketing campaigns across relevant channels, including social media, email, website, and online advertising. Create, coordinate, and optimize marketing content that effectively promotes cosmetic surgery, dermatology, and related services. Conduct market, competitor, audience, and industry research to identify trends, opportunities, and areas for growth. Monitor campaign performance and key marketing metrics, providing insights and recommendations to improve results. Support website content updates, SEO initiatives, landing pages, and other digital assets to improve visibility and patient engagement. Coordinate marketing projects, campaigns, promotions, and communications while maintaining consistent branding and messaging. Collaborate with the CMO and internal teams to execute marketing initiatives and ensure projects are completed accurately and on schedule.

Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities. Please attach your CV and we will be in touch for a confidential chat. Let's do great things together!