Creative Designer

Key Responsibilities:

• Develop engaging social media content, including static images, GIFs, animations, that align with our brand guidelines and resonate with our target audience.
• Edit and enhance video content for social media platforms, optimising visuals and adding relevant effects or animations to enhance engagement.
• Develop captivating animations for social media platforms to enhance brand presence and increase user interaction.
• Design and develop AR filters for Instagram and TikTok, leveraging the latest trends and technologies to create innovative and immersive experiences.
• Contribute to content strategy by brainstorming and collaborating on marketing campaigns, ensuring accurate messaging and visual coherence across various channels.
• Being able to assist in developing illustrations, if needed.
• Create compelling marketing collateral, such as brochures, flyers, banners, and presentations.
• Stay up-to-date with industry trends and emerging design technologies, bringing fresh ideas and best practices to the team (e.g. utilising generative AI to bring new ideas to life)
•   • Liaise with other departments within the company (copywriters, social media managers, etc.) to ensure consistent branding exists across all marketing elements.

Requirements

Job Requirements:

• Proven experience as a Creative/Designer, with a strong portfolio showcasing your expertise in the various disciplines mentioned above. (UI design, marketing collateral, social media content, video editing, animations, and AR filters.)
• Proficiency in design software, such as but not limited to Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro), Procreate, CapCut or similar tools.
• Solid understanding of user-centred design principles and a keen eye for aesthetics, typography, colour, and composition.
• Experience designing for social media platforms and other digital platforms such as websites, EDM, physical prints, etc.
• Knowledge of social media trends and best practices, with a demonstrated ability to create engaging and shareable content.
• Familiarity with video editing and animation techniques needed to produce appealing social media content on platforms like Instagram and TikTok.
• Experience in developing AR filters for TikTok is a strong plus.
• Strong communication skills (especially in English) and the ability to collaborate effectively with cross-functional teams.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Up-to-date with the latest design trends, techniques, and technologies (i.e. generative AI).

Skills

Graphic Design, Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite, Adobe After Effects, Canva (Software), Generative Artificial Intelligence, Creative Design, Content Creation