Public Relations Director

Why Work for Colonial Chapel?

Service

• At every level, our dedicated team members display a strong work ethic and commitment to our core values, respect for the family, the profession, and the individual.
• Work with leading experts in the funeral and cemetery profession.

Benefits

• Financial assistance programs encouraging employees through education and development in industry related subjects.
• Robust Health and Welfare Plans, and savings account options, designed to support your personal needs, enhance well-being and help navigate life’s challenges.
• Rich 401k and Roth Retirement Plan options available for both Full Time and Part Time employees along with a Company Match.
• Variety of Vacation, Personal Days and Sick Days based on your role emphasizing the importance of physical and emotional replenishment for our team.
• Employee Discounts on services, merchandise, and property to help our team members in their time of need.

Culture

• We value honesty, courage, integrity, ethical behavior and the development of personal growth.
• We are rooted in the communities to provide a personal touch to every family we serve.
• We believe in the value of funeral and cemetery service, drawing on decades of experience to create the best experience for our families.

Summary/Objective

This role is responsible for strengthening community relationships, enhancing brand awareness, and supporting the reputation of our local funeral homes and cemeteries within a defined market. This position serves as the primary communications and community engagement resource for local operations, helping build meaningful connections with families, community organizations, healthcare partners, veterans groups, and civic leaders. The Public Relations Director promotes the organization's services, community involvement, educational programs, and events while ensuring all communications reflect the company's commitment to serving families with compassion, professionalism, and integrity.

Essential Functions

• Develops and maintains relationships with community organizations, hospices, healthcare providers, veterans organizations, senior living communities, faith-based groups, and other local stakeholders.
• Represents the organization at community events, networking functions, chamber activities, and civic meetings.
• Identifies opportunities to increase community awareness through participation in local programs and initiatives.
• Coordinates local public relations efforts that promote the organization's services, events, and community involvement.
• Builds and maintains relationships with local media outlets and community publications.
• Ensure communications are consistent with company branding and messaging standards.
• Monitor local reputation and public perception of assigned locations.
• Assists leadership in addressing customer concerns and escalating sensitive issues appropriately.
• Supports initiatives designed to enhance customer satisfaction, community trust, and brand visibility.
• Partners with local management and marketing teams to promote funeral, cemetery, cremation, and preneed services, as well as identify communication opportunities to meet community needs.
• Provide communication support for location announcements, employee recognition programs, and community service initiatives.
• Maintain a calendar of community events, sponsorships, and outreach activities.
• Perform other duties and projects as assigned.

Competencies

• Relationship Building
• Corporate Governance Understanding.
• Negotiation Skills.
• Communication Proficiency.
• Integrity and Ethical
• Teamwork Orientation.
• Detail Orientation.
• Time Management.

Required Education, Experience, Certifications and Licensure

• Three (3) to five (5) years of experience in public relations, funeral service management, business development, sales & marketing, customer relations, public affairs or a related field.
• Demonstrated experience building relationships with community organizations, business, leaders, healthcare providers, civic group, faith-based organizations or other local stakeholders.
• Valid state issued driver’s license in good standing and acceptable driving record.

Additional Eligibility Qualifications

• Ability to read, write, and speak English fluently. Bilingual is a plus.
• Comfortable interacting with community leaders, business professionals, and members of the public.
• Ability to speak professionally in small group settings and represent the organization at community functions.
• Ability to work independently while maintaining strong collaboration with team members.
• Ability to empathize with client families and their guests and demonstrate tact and patience in emotionally charged situations.
• Ability to maintain a positive attitude and working environment through organization, willingness to learn, and communication.
• Ability to simultaneously handle multiple projects, prioritize tasks, and exercise good judgment.
• Attention to detail and follow-through.

Supervisory Responsibility

This position has no direct supervisory responsibilities.

Physical Demands and Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

• The duties associated with this position are generally performed in an indoor office setting.
• Equipment used to perform the essential function of this position includes, but is not limited to computer, fax, copier, merchant terminal, multi-line phone system, personal or company owned vehicle.
• Employees in this role are regularly required to climb, sit, stand, bend, kneel, and frequently lift to 25 pounds.
• This position may also require reaching, pushing, and pulling.
• Employees may be exposed to chemicals and/or blood borne pathogens. Exposure risk is considered: Low
• Overtime is sometimes necessary or required.

Travel

• This position may require up to 10 percent out of area and overnight travel.
• Travel is primarily local occurring during the business day only.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.