Modern Retail Specialist

Job Title

Job Description

Job title:

Modern Retail Specialist

Your role:

• Manage all regional Trade marketing activations and brand visibility in Modern & Traditional trade for Philips PH business.
• Responsible for sell-out for ISP and NON-ISP outlets of the region.
• Closely work with local sales team to realize sales targets at key customers and provides input for local strategies.
• Managing, training and developing ISP’s and merchandiser to perform to its best potential
• Responsible for input delivery by an ISP and Merchandiser.
• Ensuring ranging , listing and assortment as per the segmentation of outlet while close working with KAM.
• Driving best in class marketing activity regionally`
• Plan and implement regional & trade actions & promotions in order to optimize stock levels in the chain, stimulate sales-out and loyalty of distribution channel Monitors and impact of new activities through sales metrics and also reviews and implements strategies for improving activation efficiency and productivity.
• Ensures execution as per planned timeline, budgets and brand integrity.
• Optimizes shelve (portfolio, promotions, etc) Prescence and visibility and improves customer experience at purchase point to drive brand preference, increase conversions and basket size
• Manage, train, motivate and retain marketing executives, promoters & merchandisers. Drive retail training, POS and concept selling
• Be actively and consistently present in field on regular basis to implement and monitor trade marketing initiatives. Traveling expected within defined geographies.

You're the right fit if:

• Sell out manager /sell activation experience from FMCG / FMCD industry of 4-5 years.
• A good understanding of marketing & sales function of reputed brands will be ideal.
• Have leadership ability to handle and manage a team and getting best out of them
• Good at planning, strong execution skills/experience, good at data analysis and reporting, strong communication skills, attention to detail, high commitment levels.
• Extensive travel, almost 80% of working days. How we work together We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations. About Philips We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others. • Learn more about our business. • Discover our rich and exciting history. • Learn more about our purpose. If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.