Demand Generation And R&D Specialist

Demand Generation R&D Specialist at Phykon

Company Overview: We are a leading provider of business process outsourcing and technology solutions. With a focus on delivering high-quality services and solutions to clients worldwide, Phykon combines industry expertise with cutting-edge technology to drive business growth and efficiency. Visit Phykon.com for more details.

Job Title: Demand Generation And R&D Specialist

Location: Bangalore, India - Hybrid

Job Type: Full-time

Responsibilities:

• Conduct research to identify potential market segments and demand generation opportunities.
• Develop and execute demand generation strategies to attract and engage potential clients.
• Analyze data and trends to optimize marketing campaigns and improve lead generation.
• Collaborate with the sales and marketing teams to align strategies and ensure cohesive execution.
• Create and manage marketing collateral, including emails, webinars, and content for digital campaigns.
• Track and measure the effectiveness of demand generation activities and adjust strategies accordingly.
• Stay updated with industry trends, emerging technologies, and best practices in demand generation.
• Must have exposure on exposure on international market. (US,UK,Australia, others)

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Experience in demand generation, marketing research, or a similar role.
• Strong analytical skills and the ability to interpret data to drive decisions.
• Excellent written and verbal communication skills.
• Proficiency in marketing automation tools and CRM systems.
• Creative thinking and the ability to develop innovative marketing strategies.