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Salary
$60k – $70k per year
Location
In office (Irvine)
Seniority
Senior · 2+ years exp
Employment
Full-Time
Overview
Company
Impact
Profile match
SBT Global is an enterprise technology and global commerce company headquartered in Texas. The organization specializes in technology procurement and distribution, software development, and the export of pre-owned electronics and gadgets. Through its strategic investments, logistics networks, and e-commerce platforms, the company works to bridge North American supply chains with emerging international markets.

Onsite

Full Time

Salary: $60,000 ~ 70,000 (DOE)

Korean Bilingual Required

We are seeking a highly organized and performance-driven Retail Channel Marketing Specialist to

support retail and distribution channel growth across North America. This role will focus on executing channel-specific marketing programs that drive sell-through, retail visibility, and promotional performance. The ideal candidate understands how to translate brand strategy into retail activation and measurable results.

Key Responsibilities:

1. Retail Channel Execution

  • Lead & support execution of retail marketing initiatives across key retail partners

    including Ulta, Target, Costco, specialty beauty, and grocery channels.

  • Coordinate in-store promotions, endcaps, and secondary placements
  • Manage promotional calendars and ensure timely execution
  • Assist in retail media coordination (Ulta Media, Target Roundel, Amazon Ads,

    etc.)

  • Serve as key marketing contact for assigned retail accounts, ensuring alignment

    between brand objectives, retailer requirements, and commercial goals.

  • Monitor retailer trends, competitive activity, and category performance to identify

    opportunities for growth.

2. Trade Marketing & Promotion Support

  • Track and manage TPDs, markdown programs, and co-op initiatives
  • Support retailer line reviews with marketing decks and performance insights
  • Coordinate promotional forecasting with Sales and Operations teams
  • Monitor trade spend ROI and effectiveness

3. Campaign & Content Coordination

  • Align digital campaigns with retail launch timelines
  • Coordinate with creative teams for channel-specific assets
  • Ensure brand consistency across all retail touchpoints
  • Support influencer or paid media activations tied to retail events

4. Reporting & Analytics

  • Track sell-through lift during promotional periods
  • Prepare weekly/monthly channel performance reports
  • Analyze campaign performance and provide optimization recommendations
  • Support executive-level reporting for key accounts

5. Cross-Functional Collaboration

  • Work closely with Sales, Operations, and Finance to ensure smooth execution
  • Coordinate with brand partners for product updates and marketing alignment
  • Assist in inventory planning alignment for major campaigns

Required Experience:

  • Korean/English Bilingual
  • Bachelor’s degree in Marketing, Business, or related field
  • 2-4 years experience in channel marketing, trade marketing, or retail marketing
  • Experience managing retail partners such as Ulta Beauty, Target, Sephora,
  • Costco, or other national retailers are preferred.
  • Experience in Beauty, Skincare, or CPG preferred
  • Strong Excel and reporting skills
  • Experience with retail promotional programs
  • Highly organized with strong project management ability
  • Strong communication and collaboration skills

Preferred Experience:

  • Experience managing retail partners such as Ulta Beauty, Target, Sephora,
  • Costco, or other national retailers are preferred
  • Knowledge of sell-in vs. sell-through dynamics
  • Experience with retail media platforms
  • Familiarity with trade spend management

All your information will be kept confidential according to EEO guidelines.

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