Executive-Corporate Development
Confirmed on the employer's own hiring board on Oct 21, 2026. First seen by Alion on Oct 16, 2026.
JOB DESCRIPTION
BASIC INFORMATION
Position Title & Designation
Executive - Doctor Referral
JD Code
SHB/XXX/DEPT/NNN
Job Family
Business Support
Department
Corporate Development
ROLE DETAILS
To be filled up as per the requirement of the Division / unit / function / territory
Grade
A3
Reporting To
Head - Doctor Referral (CD)
Division
Unit
Unit
LOCATION DETAILS
Please mention the correct office location of the Role selected above and fill in the other geographic details
Base Location (City)
Country
India
Job-Holder Specifications
QUALIFICATION
Basic Qualification / Education / Vocational Training
Graduation in any discipline
Advanced
Qualification / Certification / Specialist Training
MBA (Marketing)
EXPERIENCE
Minimum Experience
1-3 Years
Specific / Relevant Experience
2 Years
COMPETENCIES
Functional Skills and Capabilities
Behavioural
- Responsible in nature
- Procedure-oriented
- Flexibility and adaptability
- Ability to work in pressurized situations
- Extrovert
- Target driven
Functional
- Knowledge about protocols
- Knowledge about hospital standards and specialties
- Knowledge about all avenues
- Awareness about brand promotion and activities
- Knowledge about Shalby’s services.
Objective
To expand market share by exploring all possible opportunities, promoting the hospital specialties by targeting the right audience, improving patient satisfaction, all in accordance with the pre-determined hospital protocols and standards.
Key Responsibilities
1
Doctor Referral
- Responsible for expanding market share by exploring all possible avenues(PSUs, government, corporate, online marketing)
- Accomplishing daily target of meeting doctors.
- Meeting doctors regularly and getting in touch with doctors untouched for long.
- Explain doctors only about those details they are interested in.
- Generating leads through doctor referrals.
- Liable to expand referral market share
- Promotion of all specialties in respective target audience
- Responsible to achieve specialty wise IP/OP targets
- Conducting CME in presence of particular specialty doctor.
- Creating awareness about different specialties and doctors through Doctor Engagement Activities in all possible ways adhering to the protocol levied for each activity
- Assist in all possible manner for all Branding & Promotion related activities
- Conceptualize, conceive and constructively design marketing campaigns
- Analyzing the markets and competitors in them
- Identify gaps in patient satisfaction and take corrective measures to improve by delighting them
- Meeting KOLs (Key Opinion Leaders) and conducting CME (Continuous Medical Education) programs abiding to the marketing plan and overall organizations objective
- Identifying and mapping target audience for promoting super specialty departments
- Ensuring all activities undertaken are in strict adherence with the brand standard pre-decided in Brand Manual
Employee Name
Priyansh Chaturvedi
Employee Signature
Received on (Date)
Version No: 001/ 2018 -19