Sales Manager

• Minimum 5 years' experience within private aviation charter sales
• Previous experience managing or mentoring a sales team
• Proven ability to negotiate high-value transactions and manage VIP/HNW relationships
• Strong commercial awareness and composure under pressure The Opportunity Our Head of Sales is stepping up to lead SHY's expansion into North America. This role takes the reins of one of private aviation's most dynamic sales teams in Europe, at a point of genuine growth. You are someone who thrives leading from the front, managing relationships internally and externally collaboratively and professionally. Reporting Line Reports to: Commercial Director Deliverables
• Weekly one-to-one meetings, coaching sessions and performance reviews with the sales team
• Daily monitoring of individual and team KPIs - gross profit, conversion, forecast accuracy
• Direct involvement in complex quotations, margin review and VIP requests
• Personal ownership of key strategic accounts and VIP escalations
• Close collaboration with flight planning and management across aircraft sourcing, operator suitability, and disruption management
• Weekly and monthly sales reporting to senior management Key Performance Indicators
• Monthly Gross Profit and Revenue Target
• New Business Won and Client Retention
• Charter Conversion Rate and Average Margin Achieved
• CRM Compliance and Forecast Accuracy
• Customer Satisfaction, Staff Development & Retention Safety & Compliance

Responsibilities

• Ensuring operators meet SHY's safety standards and insurance requirements at every booking
• Ensuring the team understands client compliance requirements before contracting
• Embedding operational accuracy and regulatory awareness across the sales team What Success Looks Like at 12 Months
• A highly engaged, high-performing sales team
• Revenue and margin targets consistently met or exceeded
• Improved quote-to-booking conversion and client retention
• New strategic partnerships and key accounts secured
• Stronger collaboration across Sales, Flight Planning & Flight Management

Requirements Essential Experience

• Minimum 5 years' experience within private aviation charter sales
• Previous experience managing or mentoring a sales team
• Proven ability to negotiate high-value transactions and manage VIP/HNW relationships
• Strong commercial awareness and composure under pressure

Benefits

• Competitive salary and uncapped commission
• 25 Days Annual Leave + UK Bank Holidays
• Private Medical Cover
• Cycle to Work Scheme
• Season Ticket Loan
• Defined Career Progression
• Supplier Familiarisation Private Flights
• Dog-Friendly Office Why SHY
• 40% year-on-year growth, sustained
• A team of 35+ across London, the US and UAE
• Contracts, logistics and admin handled by dedicated teams, so this role focuses on team and clients

• AI and automation being built specifically to reduce admin load on the sales function