Sales Engineer, F&B

Role Summary Your role is to maintain and grow Watson-Marlow Fluid Technology Solutions Sales in your assigned sector: F B and secondary Sector : Industrial To establish Watson-Marlow Fluid Technology Solution (WMFTS) direct customer sales operations in your assigned territory. Own and grow direct/Indirect customer relationships across Singapore, identifying new business opportunities and expanding market share within the F B sector. To provide customers and resellers the most suitable equipment selection for the required application.

To rapidly market and grow WMFTS products to new prospects in a strategically planned manner and geographically expand sales network in your assigned territory. Closeness to your markets will feedback into marketing strategy and tactics to develop our position further and therefore create new leads. Provide technical guidance and assistance to other departments as required.

What you’ll be doing Maintain contact with customers and ensure Watson-Marlow Fluid technology Solutions products are specified. Generate and convert new business opportunities through proactive prospecting, account mapping, networking, and customer engagement activities. Identify design consultants and engineering contractors involved in projects with close and regular contact making us their preferred pump choice.

Identify upcoming projects and that the Watson-Marlow Fluid technology Solutions product are specified. Keep your direct manager and relevant team members updated on projects by discussion and to maintain and progress projects. Arrange and run customer training and presentations, which can be on-site and/or office based Feed back potential product improvements and complaints, where new applications offer greater potential but existing specifications exclude or lessen our suitability.

Increasing our market share by replacing other pump types as well as other manufacturers peristaltic pumps. Keep your direct manager and relevant team members updated with competitor activity encountered in the market place. Identify, organise and progress field trials.

Identify and lead marketing activities maintaining our brand and find new opportunities. Keep CRM up to date with all customer activities. Conduct all activities in accordance with the Quality Management System To regularly attend selected exhibitions and provide necessary market reports/ trends Develop account plans for key Food Beverage customers, OEMs, System Integrators and Engineering Contractors.