Briya- Business Development Representative (BDR)

Description

About Briya Health:

Briya Health is transforming how healthcare organizations and life sciences companies access and leverage data to accelerate research and improve patient outcomes. Through its advanced data network and interoperability platform, Briya enables secure, scalable access to real-world data (RWD) and supports the generation of real-world evidence (RWE) to drive innovation across clinical research and drug development.

Position Overview:

Briya Health is seeking a highly motivated Business Development Representative (BDR) to drive pipeline growth primarily across pharmaceutical and biotech organizations, with a focus on teams supporting Phase III and IV clinical trials, post-market research, and real-world evidence initiatives. This role will also interface with academic medical centers and health systems as key data partners, but the primary focus is engaging life sciences stakeholders responsible for clinical development, HEOR, and data strategy. The ideal candidate is comfortable operating in complex, data-driven environments and can engage stakeholders across clinical, research, and commercial functions.

Key Responsibilities:

• Identify and engage target accounts across pharmaceutical and biotech companies, with emphasis on Phase III & IV clinical programs, HEOR, and RWE teams
• Prospect into key buyer personas including clinical development, medical affairs, HEOR, real-world evidence, and data strategy leaders
• Support engagement with academic medical centers and health systems as critical data sources and research partners
• Develop and deliver compelling customer narratives that map Briya’s capabilities to specific clinical and research challenges (e.g., trial feasibility delays, fragmented patient journeys, slow hypothesis testing)
• Use industry-specific use cases to anchor outbound engagement (e.g., accelerating cohort design, improving patient recruitment, enabling post- market insights)
• Execute targeted outbound strategies (calls, email, LinkedIn, conferences, and industry events) tailored to life sciences audiences
• Work with marketing to fully understand the schedule of conferences Briya is participating at and leverage these events as key events for targeted outreach
• Articulate Briya Health’s value in enabling scalable access to real-world data (RWD) for clinical development, regulatory, and commercialization use cases
• Qualify opportunities by understanding pharma-specific use cases such as trial feasibility, patient recruitment, post-market surveillance, and outcomes research
• Map complex accounts and navigate multi-stakeholder environments across both life sciences and provider organizations
• Partner with Account Executives to build account strategies and progress opportunities through early-stage pipeline
• Maintain accurate pipeline tracking and activity reporting in CRM(HubSpot) system
• Meet or exceed defined MBOs, including pipeline generation and qualified meeting targets.

Requirements

2-5 years of experience in a BDR/SDR or business development role within life sciences, healthcare IT, or clinical research organizations (CROs)

• Strong understanding of the pharmaceutical and biotech landscape, including clinical development phases (with emphasis on Phase III & IV)
• Familiarity with real-world data (RWD) and its role in supporting clinical trials and evidence generation
• Experience engaging stakeholders within pharma/biotech organizations or CROs
• Working knowledge of EMR/EHR systems and how clinical data is generated and leveraged for research
• Ability to lead with customer problems and communicate concise, outcome-driven narratives
• Comfort engaging in consultative, insight-led conversations vs. transactional outreach
• Proven success in outbound prospecting and pipeline generation in complex sales environments
• Excellent communication skills with the ability to translate technical/data concepts into business value
• Highly organized, self-motivated, and comfortable navigating ambiguity What We Offer
• Opportunity to work at the forefront of real-world data and evidence generation in life sciences
• Collaborative, mission-driven culture focused on accelerating clinical research and improving patient outcomes
• Significant opportunity for career growth within a rapidly scaling organization

Job responsibilities

• Identify and engage target accounts across pharmaceutical and biotech companies, with emphasis on Phase III & IV clinical programs, HEOR, and RWE teams
• Prospect into key buyer personas including clinical development, medical affairs, HEOR, real-world evidence, and data strategy leaders
• Support engagement with academic medical centers and health systems as critical data sources and research partners
• Develop and deliver compelling customer narratives that map Briya’s capabilities to specific clinical and research challenges (e.g., trial feasibility delays, fragmented patient journeys, slow hypothesis testing)
• Use industry-specific use cases to anchor outbound engagement (e.g., accelerating cohort design, improving patient recruitment, enabling post- market insights)
• Execute targeted outbound strategies (calls, email, LinkedIn, conferences, and industry events) tailored to life sciences audiences
• Work with marketing to fully understand the schedule of conferences Briya is participating at and leverage these events as key events for targeted outreach
• Articulate Briya Health’s value in enabling scalable access to real-world data (RWD) for clinical development, regulatory, and commercialization use cases
• Qualify opportunities by understanding pharma-specific use cases such as trial feasibility, patient recruitment, post-market surveillance, and outcomes research
• Map complex accounts and navigate multi-stakeholder environments across both life sciences and provider organizations
• Partner with Account Executives to build account strategies and progress opportunities through early-stage pipeline
• Maintain accurate pipeline tracking and activity reporting in CRM(HubSpot) system
• Meet or exceed defined MBOs, including pipeline generation and qualified meeting targets.

Job benefits

• Opportunity to work at the forefront of real-world data and evidence generation in life sciences
• Collaborative, mission-driven culture focused on accelerating clinical research and improving patient outcomes
• Significant opportunity for career growth within a rapidly scaling organization