Social Media Associate

Position summary:

We are looking for a creative, proactive and results-driven Social Media Associate to support TransPerfect social media and marketing activities.

In this role, you will be responsible for developing and executing engaging social media campaigns, with a particular focus on brand awareness, employer branding and charitable initiatives. You will work closely with the wider team and internal stakeholders to create compelling content, strengthen our online presence and ensure our social media activities align with TransPerfect's global brand strategy.

Position responsibilities:

• Collaborate with the Manager and wider team to develop Social Media, Marketing and Branding strategies across multiple platforms, including Instagram, Facebook, TikTok and LinkedIn.

• Plan, develop, launch and manage engaging Social Media campaigns

• Create and maintain a consistent brand voice across all content, ensuring alignment with TransPerfect's global brand guidelines and strategy

• Develop and manage monthly content calendars and roadmaps, coordinating the creation and publication of engaging, high-quality content

• Implement Social Media Optimization (SMO) strategies to maximize reach, engagement and overall channel performance

• Oversee eReputation and Community Management, including brand monitoring and audience engagement

• Organize and lead quarterly campaign review meetings, presenting performance insights and recommending strategies for future improvements

• Manage Social Media projects from conception to delivery, coordinating with internal teams and external stakeholders to support collaborative campaigns and initiatives

• Stay up to date with emerging Social Media trends, platforms, tools and best practices

• Conduct Social Media audits, identifying opportunities for improvement and developing strategies based on findings

• Prepare monthly performance reports, analyzing key performance indicators (KPIs) and implementing data-driven optimizations to improve campaign effectiveness

Requirements

Essential skills & experience required:

• Bachelor's degree or equivalent qualification

• Advanced professional proficiency in English, with excellent written and verbal communication skills.

• Strong analytical skills, with the ability to interpret performance data and translate insights into actionable recommendations

• Genuine passion for Social Media, Digital Marketing, the internet and emerging technologies.

• Proficiency in Microsoft Office, particularly Outlook, Word, PowerPoint and Excel

• Experience managing or contributing to multiple Social Media platforms, with a good understanding of social media tools, content creation practices and platform-specific best practices

• Strong interpersonal and collaboration skills, with the ability to work effectively as part of a team

• Proactive and self-motivated approach, with a curious mindset and the creativity to identify opportunities and drive improvements

Desired skills & experience:

• Knowledge of additional languages at professional working proficiency

• Previous experience supporting social media or digital marketing activities within a large or international organization

• Experience working with senior stakeholders on social media, marketing and branding campaigns or initiatives

What we value:

We are looking for professionals who demonstrates:

• Creativity and initiative: someone who brings fresh ideas, thinks outside the box and is always looking for new ways to engage audiences and strengthen our brand presence

• Collaboration and ownership: a team player who takes pride in their work, builds strong relationships with others and is confident taking ownership of projects from idea to execution

TransPerfect provides equal employment opportunities to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by local law.

We celebrate diversity as one of our core values and we have a clear goal: to be an inclusive workplace where a diverse mix of talented people want to come, stay and do their best work. Together with passionate, creative and collaborative colleagues, we are working to ensure accessibility is for everyone.

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