Senior Director, Digital Transformation GCM

Job Description Summary:

Senior Director Digital Transformation

The Coca-ColaCompany(KO) is evolving into a more digital -first, data -drivenenterprise to fuel sustainable growth, increase speed to market, and unlock new sources of value. Rapid advances in technology, data, and AI create a unique opportunity to accelerate the KO system’s next chapter of growth by reimagining our core competitive advantages. Building on a strong foundationof modernized infrastructure, global digital experiences, early data capabilities, and proven use cases, we are nowshifting from early wins to scaled, end to end impact on growth, productivity, and efficiency.

This next phase moves us from an analog world to a fully digitized one, powered by a digital growth engine that embeds data, technology, and AI into our most critical business domains. Success will requiremore than technology implementation, it demands a strategic transformation of core capabilities, a domain based, product centric operating model, and a cultural shift toward experimentation, data and technology fluency, and seamless partnership between business and digital teams.

Job Description Summary

The Senior Director Digital Transformation is responsible fortranslating Coca-Cola's global digital strategy into a clear, actionable roadmap for the Operating Unit, ensuring strategic priorities are effectively planned, governed, executed, and adopted to deliver measurable business value.

This role serves as the strategic partner between Global Digital Services, Operating Unit leadership, product teams, and business stakeholders to align digital investments with business priorities, manage the regional digital portfolio, and establishthe operating model requiredto maximize value realization. The Senior DirectorDigital Transformation oversees portfolio planning, governance, demand management, business performance, and change adoption while ensuring the Operating Unit maintainsalignment with enterprise digital priorities.

The role requires exceptional strategic thinking, portfolio leadership, business acumen, and stakeholder influence to connect enterprise strategy with regional execution and deliver sustainable business outcomes across the Coca-Cola system.

Responsibilities include:

• Own the Operating Unit digital strategy and roadmap, translating global priorities into regional business initiatives aligned with market needs.

• Manage the Operating Unit digital product and data portfolio, ensuring investments are prioritized based on strategic value, business impact, and organizational capacity.

• Lead integrated business planning, portfolio governance, and prioritization processes across digital initiatives, products, and platforms.

• Define and evolve the Operating Unit digital operating model, governance structures, decision forums, and ways of working that enable consistent execution.

• Partner with business leaders to identifydigital opportunities and ensure alignment between strategic priorities and product roadmaps.

• Establish value realization frameworks, defining OKRs, KPIs, and outcome-based metrics to measure business performance and investment effectiveness.

• Drive demand management and intake processes to ensure new opportunities are evaluated, prioritized, and aligned with enterprise strategy.

• Provide executive visibility into portfolio health, investment performance, risks, dependencies, and strategic progress through regular governance and reporting.

• Lead organizational change management and adoption strategies to maximize utilizationand business value from digital capabilities.

• Collaborate with Global Digital Services, Operating Units, bottlers, and cross-functional partners to ensure alignment, transparency, and executionexcellence.

• Leverage data, AI, analytics, and emerging technologies to improve strategic planning, decision-making, and operational effectiveness.

• Continuously optimizeportfolio performance, governance processes, and operating models to improve delivery, agility, and business outcomes.

• Perform other job-related duties as assigned, in response to evolving business needs and market dynamics.

  ORGANIZATIONAL IMPACT

• Shapes the Operating Unit's digital agenda by aligning enterprise strategy with regional business priorities and investment decisions.

• Drives governance and portfolio management processes that influence strategic investment, execution quality, and business value realization.

• Establishes the operating model and decision-making framework that enables effective prioritization and execution across digital initiatives.

• Partners with senior business and digital leaders to accelerate transformation and improve organizational effectiveness.

• Creates transparency across the digital portfolio through executive reporting, performance management, and value measurement.

• Influences strategic decisions impactingmultiple business functions, markets, and enterprise stakeholders. INNOVATION & COMPLEXITY

• Navigates complex strategic decisions involving competing business priorities, investment tradeoffs, and cross-functional dependencies.

• Balances long-term digital transformation objectiveswith near-term operational and commercial priorities.

• Designs governance models and portfolio management practices that improve execution while maintainingorganizational agility.

• Uses data, analytics, AI, and business insights to guide strategic investment decisions and continuous portfolio optimization.

• Solvesenterprise-wide challenges requiring alignment across multiple business functions, operating units, and global teams. COMMUNICATION & INFLUENCE

• Influences senior executives on digital strategy, portfolio investment, governance, and business transformation priorities.

• Communicates complex strategic concepts through concise executive narratives supported by data and business insights.

• Builds alignment across Global Digital Services, Operating Units, bottlers, and business leadership.

• Facilitatesexecutive governance forums and strategic planning sessions that drive informed decision-making.

• Establishes trusted partnerships across business and digital organizations to accelerate adoption and value realization.Buildsstrong relationships across the Coca-Cola system to drive collaboration, adoption, and successful business outcomes.

Candidate Profile

A strategic, business-oriented leader with deep experience connecting enterprise strategy to operational execution. Combines expertisein digital transformation, portfolio management, governance, and business performance to help organizations prioritize investments, accelerate execution, and maximize measurable business outcomes.

Recognized for influencing senior leaders, simplifying complexity, and building collaborative partnerships that enable successful enterprise transformation across highly matrixed global organizations.

Experience & Qualifications

• 10-15+ years of experience in digital strategy, business transformation, portfolio management, enterprise planning, product strategy, or related leadership roles.

• Proven experience translating enterprise strategy into regional or business-unit execution plans.

• Strong experience leading portfolio management, demand management, governance, and strategic planning processes.

• Demonstrated success establishingoperating models, governance frameworks, and business performance management practices.

• Experience defining and managing OKRs, KPIs, value realizationmetrics, and executive dashboards.

• Strong executive communication, strategic storytelling, and stakeholder management skills.

• Experience partnering with Global, Operating Unit, and business leadership in highly matrixed organizations.

• Familiarity with digital product organizations, Agile delivery, AI-enabled planning, and enterprise transformation initiatives.

• Experience within consumer products, commercial, supply chain, or enterprise operations environments preferred.

• Expertisein Microsoft 365, Power BI, portfolio management tools, and data-driven decision-making practices.

• Fluent in English and Mandarin, with the ability to engage senior stakeholders across functions in a fast-paced environment.

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Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.