Regional Marketing Director
Uniphore is one of the largest B2B AI-native companies-decades-proven,built-for-scale and designed for the enterprise. The company drives business outcomes, across multiple industry verticals, and enables the largest global deployments.
Uniphore infuses AI into every part of the enterprise that impacts the customer. We deliver the only multimodal architecture centered on customers that combines Generative AI, Knowledge AI, Emotion AI, workflow automation and a co-pilot to guide you. We understand better than anyone how to capture voice, video and text and how to analyze all types of data.
As AI becomes more powerful, every part of the enterprise that impacts the customer will be disrupted. We believe the future will run on the connective tissue between people, machines and data: all in the service of creating the most human processes and experiences for customers and employees.
Job Description:
Uniphoreis seeking an accomplished Regional Marketing Director to lead ourEMEAmarketing organization. As a senior leader within the Revenue Marketing team, you will play a pivotal role in shaping the regional go-to-market direction andown the regionalpipelinestrategyacrossEurope and the Middle East. This highly visible leadership position combines market leadership with business impact ownership, partnering closely withDirect & Partner Sales, Product Marketing,Revenue Marketing, andCorporate Communicationstoengage andinfluence executivebuyers, and build a high-performing regional marketing organization that delivers measurable results.
What You'll Do
Strategic Leadership: Develop and oversee theEuropeand Middle East Regional Marketing Strategy and plan to support market awareness and pipeline creation
Integrated Marketing Planning & Reporting: LeveragingABM and Demand Generation motions, designregionalintegrated campaigns,plays,eventsand programs to engage key audiences and buyer groups inFortune2000 Enterprise accounts
Pipeline Ownership: Own the overall regional pipeline targets, partnering with sales leadership to ensure joint achievement each Quarter. Be comfortable presenting your regional impact at all levels acrossUniphore
GTM Readiness: Ensure EMEA GTM team are enabled prior to launching all regional campaigns,eventsand programs
Cross-Functional Alignment: Act as the regional voice on global initiatives, campaigns and programs while adapting to regional market needs
Market Insights: Provide EMEAexpertiseon key market themes, customerinsightsand competitive trends
Investment Management: Assign and oversee budget spend based on regional pipeline targets andcoverage to achieve EMEA revenue goals
What You Bring
10+ years of EMEA B2B enterpriseregionalmarketing experience, including account-based marketing (ABM) and demand generation, ideally within enterpriseAIsoftware or technology companies, with 5+ years of in-region marketing leadership.
Proven experience developing and executing integrated marketing campaigns across multiple EMEA geographies, with a deep understanding of country-specific buying behaviors, market dynamics, and go-to-market approaches.
Proven success driving new business growth and customer lifecycle marketing forFortune2000 enterprise accounts, with the ability to engage and influenceCxOand executive-level audiences.
Demonstratedexpertisedeveloping and executing marketing strategies that support both Direct Sales and Global Systems Integrator (GSI)partnergo-to-market motions.
Strong AI-first marketing mindset, with experienceleveragingAI to enhance marketing strategy, campaign planning, content creation, personalization, operational efficiency, and performance optimization.
Exceptional ability to develop regional go-to-market messaging, executive presentations, and campaign content that support regional campaigns, field events, and strategic programs.
Proven ability to translate global strategies into localized marketing initiatives that drive pipeline, customer engagement, and business growth across diverse EMEA markets.
Track recordof building and scaling field marketing programs from the ground up while developing strong, trusted partnerships with regional sales leadership.
Experience leading, coaching, and developing high-performing, geographically distributed marketing teams.
Deep understanding of enterprise B2B sales cycles, demand generation, lead management, pipeline development, and sales funnel dynamics.
Strong analytical and financial acumen, with a data-driven approach to budgeting, marketing attribution, performance measurement, and program optimization.
Exceptional executive communication, presentation, and storytelling skills, with the ability to influence stakeholders and present business impact to senior leadership.
Nice to Have
Experience marketing AI platformstoenterprise buyers.
Fluency in multiple European or Middle Eastern languages.
Familiarity with EMEA regulatory and compliance requirements for marketing.
Location preference:
UK - LondonUniphore is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, disability, veteran status, and other protected characteristics.
For more information on how Uniphore uses AI to unify-and humanize-every enterprise experience, please visit www.uniphore.com.