Digital Marketing Specialist

The opportunity

You'll own Unity Korea's entire digital presence - not a slice of it. This role sits at the point where global content, local voice, and campaign execution meet: you decide what global content is worth localizing, make it read like it was written for Korea, and keep the channels and campaigns running day to day. Success in the first 90 days looks like full ownership of the content calendar and localization pipeline with no gaps in publishing cadence.

What you'll be doing

• Own day-to-day operation of Unity Korea's owned channels - website, social, and newsletter - including the content calendar and publishing.
• Plan, write, and edit content for the Korean market, and brief/review the social and web assets that go with it.
• Own localization end to end - identify which global content is worth adapting, manage localization tickets, and review translation quality (including Korean-language review of Asset Store campaign material).
• Support local execution of events, launches, and paid campaigns - landing pages, registration funnels, email, social assets, and agency coordination.
• Track channel, content, and campaign performance and report on a regular cadence, feeding what you learn into the next round of planning.

What we're looking for

• Hands-on ownership of an organization's owned digital channels (web, social, newsletter) - content calendar, publishing, day-to-day operation.
• Native-level Korean writing and editorial judgment - writes original Korean copy for owned channels, and reviews localization output to give specific, actionable revision feedback (does not translate; Unity has an in-house localization team)
• Working proficiency with a CMS and at least one marketing automation/analytics tool (e.g. GA4, Marketo, Looker).
• Demonstrated experience running a campaign end-to-end across multiple stakeholders, from brief to post-campaign reporting.
• Business-level English for collaboration with regional and global teams.
• Leverage AI and marketing tools to accelerate content localization and scale day-to-day operational efficiency.
• Experience staying ahead of digital trends and creating culturally relevant, engaging content for a tech or gaming audience.

You might also have (optional)

• Experience marketing to developers, game studios, or a technical audience.
• Familiarity with Unity or the game development / real-time 3D industry.
• Experience running content localization between a global HQ and a local market.
• Hands-on exposure to at least one of Google Ads, Meta, LinkedIn, or Naver/Kakao (support level is fine).

Base Salary: ₩52,500,900 - ₩78,751,300 KRW gross

This range reflects the anticipated base salary for this position. Beyond base salary, this role may be eligible for equity awards and participation in our company incentive plans (such as annual discretionary bonuses or sales commissions). The final offer amount will depend on several factors, including geographic location and the candidate’s relevant experience, professional background, and skill set.

Benefits

At Unity, we want our team members to thrive. We offer a wide range of benefits designed to support well-being and work-life balance.

Please note: Benefits eligibility, specific offerings, and coverage vary based on the country and employment status.

While specific benefits vary, here are some of the ways we strive to take care of our eligible team members globally: Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program

Life at Unity

Unity [NYSE: U] is the world’s leading game engine, powering play for more than 3 billion consumers each month. The top mobile games in the world, the most played PC indie titles, the most innovative console games, and virtually all of the top XR and Web Games are developed, deployed, and grown in Unity. Unity also enables teams across industries like automotive, manufacturing, and healthcare to design, simulate, and collaborate in 3D - closing the gap between ideas and reality. For more information, please visit www.unity.com.

Unity is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, disability, gender, or any other protected status in accordance with applicable law. If you have a disability that means there are preparations or accommodations we can make to help ensure you have a comfortable and positive interview experience, please fill out this form to let us know.

This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English.

Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.

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