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Salary
$140k – $166k per year
Location
Hybrid (San Francisco, New York, United States)
Employment
Full-Time

Confirmed on the employer's own hiring board on Oct 13, 2026. First seen by Alion on Oct 8, 2026.

Overview
Company
Impact
Profile match
UpWest is a pre-seed and seed venture capital firm that funds Israeli founders building companies for the American market. It invests early in Israeli startups, mostly in enterprise software, and helps them relocate, fast-track and establish a presence in Silicon Valley and the wider United States. The firm was founded by Shuly Galili and Gil Ben-Artzy and is based in the San Francisco Bay Area.

HoneyBook is the leading AI-powered business management platform for service-based business owners. Designed to enhance - not replace - independent professionals. HoneyBook’s AI-powered tools help businesses attract leads, connect with clients, book projects, and manage payments more efficiently. With AI seamlessly integrated into every workflow, entrepreneurs can focus on their craft while scaling their businesses with confidence. Since its founding in 2013, HoneyBook has powered over 25 million client relationships and processed more than $12 billion in transactions, helping independent businesses grow faster and smarter.

Our culture is built on five core values that inform everything we do. We encourage collaboration, feedback, ownership, and maintain a growth mindset. We know experience comes in many forms - some visible on your resume, others not. No one candidate will be a 100% perfect match to our description, so if you thrive in a fast-paced, intellectually curious environment and have relevant experience, we encourage you to apply.

Every employee at HoneyBook touches People Operations, whether they're enrolling in benefits, taking leave, changing states, or getting paid. Together, those moments shape how it feels to work here.

As our HR Operations Manager, you'll own that experience end to end. You'll be the subject matter expert across many HR areas, and you'll keep a close eye on where our systems and programs work well for employees and the People team, where they don't, and what to build, fix, or retire.

You'll also use AI to cut operational drag and turn our people data into clear insights, so leaders can make smarter, faster decisions about the business. At HoneyBook, AI tools and training are available to everyone, so you'll have the support to turn good ideas into working solutions.

If you want to shape how a whole company experiences its People programs, this is the role.

This role is a 40 hour per week hybrid position with 3 days/week required in-office.

Here are key responsibilities:

Own the People Operations experience

  • Be accountable for the end-to-end experience of HR programs and systems, for employees and for the People team.

  • Use employee questions, service patterns, and data to spot friction and risk, then decide what to improve, simplify, or retire.

  • Give real-time, expert guidance on benefits, perks, policies, payroll deductions, and leaves of absence. Nuanced questions get a thoughtful, personal answer.

  • Audit and redesign processes so they work for employees and the teams that support them, and document them in clear SOPs so Core HR work is done consistently and to a high standard.

Shape our systems and build with AI

  • Own our core HR systems (Bob, Ashby, Awardco, Paylocity) as a connected whole. Work with Finance, IT, and other teams to understand what each group needs, research the market, and lead the rollout of new tools when the business calls for them.

  • Audit data regularly so what we report externally is accurate.

  • Create agents, Claude skills, and automations that remove manual work and turn people data into insights for business decisions.

Lead our HR Centers of Excellence

  • Design and manage benefits programs, including reporting, auditing, and compliance with state, city, and federal requirements.

  • Manage multi-state unemployment accounts and leave of absence programs.

  • Run our perks and auxiliary benefits programs.

  • Bring deep payroll-law expertise across states, and guide Accounting to keep payroll strictly compliant.

  • Manage US immigration processes.

  • Stay ahead of HR trends, best practices, and changing law so HoneyBook stays compliant.

Support People initiatives and employee lifecycle changes

  • Provide foundational support for company-wide programs, including feedback and compensation cycles, engagement surveys, and our recognition program.

  • Manage the operational and compliance side of lifecycle changes.

  • Partner closely with Finance, Accounting, and IT.

You bring

  • 7+ years of HR operations or People operations experience, with hands-on depth in benefits, leave, payroll compliance, and HR systems.

  • Deep, practical knowledge of multi-state employment requirements, including strong command of California.

  • Broad HR expertise across benefits, unemployment, leave, payroll, and immigration. Others seek you out for guidance.

  • Experience building automation or AI-enabled workflows that changed how work gets done, using agents, no-code/low-code tools, or integrations.

  • A track record of improving HR systems and data, and a high bar for accuracy.

  • The ability to plan and deliver projects across multiple quarters, working from goals and direction rather than instructions.

  • Clear, confident communication. You can make a benefits change or a payroll rule simple for anyone, and make a strong case for an investment to leaders.

  • Sound judgment and discretion with sensitive employee matters, and the credibility to influence partners in Finance, Accounting, IT, and Legal.

You are

  • Someone who owns outcomes end to end and doesn't wait to be assigned the next problem.

  • Curious and self-directed, energized by new tools, laws, and better ways of working.

Bonus points

  • Experience with Bob, Ashby, Awardco, or Paylocity.

  • Experience with M&A integrations, contractor classification, or global remote workforces.

  • Prior work in a high-growth technology company.

  • HR certifications (SHRM-CP/SCP, PHR/SPHR, CEBS, or similar).

The good stuff:

Mission-driven: You'll be joining more than just another startup. Our members’ success is at the heart of everything we do.

Impact: We move quickly and encourage every employee to push the envelope. Our best ideas come from out-of-the-box thinking and innovation; be ready to fail fast and often!

Compensation: We offer a competitive salary and meaningful equity grants.

Benefits & perks: From wellness programs to exceptional family leave policies, the health and happiness of our employees are foremost.

Our core values:

People come first: We prioritize people as we explore opportunities and work through challenges.

Raise the bar: We push for greatness-for ourselves, each other, and our members.

Own it: Trust and ownership let us make decisions with confidence.

We love what we do: We bring passion to our work and love what we create for our members.

Keep it real: Authenticity, respect, and transparency are at our core.

The opportunity at HoneyBook is huge. Our primary customers today are creative businesses that generate $150M in revenue per year in the US. Founded in 2013, HoneyBook is based in San Francisco and Tel Aviv, has raised $498M, and is funded by Tiger Global Management, Norwest Venture Partners, Aleph, Hillsven Capital, OurCrowd, Durable Capital Partners LP, Vintage Investment Partners, Battery Ventures, Citi Ventures, Zeev Ventures, and 01 Advisors.

Follow us onLinkedIn,BuiltInandInstagram to catch the latest stories about HoneyBook.

Applicant Information

When you apply for a job or an independent contractor/agent position with HoneyBook, we collect the information that you provide in connection with your application. This includes name, contact information, professional credentials and skills, educational and work history, and other information that may be included in a resume or provided during interviews (which may be recorded). This may also include demographic or diversity information that you voluntarily provide. We may also conduct background checks and receive related information.

We use applicants’ information to facilitate our recruitment activities and process applications, including evaluating candidates and monitoring recruitment statistics. We use successful applicants’ information to administer the employment or independent contractor relationship. We may also use and disclose applicants’ information (a) to improve our Services, (b) as otherwise necessary to comply with relevant laws, (c) to respond to subpoenas or warrants served on HoneyBook, and (d) to protect and defend the rights or property of HoneyBook or others.

Access our Privacy Policy .

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