Marketing Services Manager

About Us

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale - tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters - to you, to your community, and to the world. Progress starts with you.

Job Description

Key Responsibilities:

• The Manager as a part of Marketing Services team will be responsible for strategic planning, finding opportunities, designing programs and execution of Visa marketing activities with partners and clients (banks, merchants etc.) to support the achievement of local business and brand objectives in Uzbekistan, Central Asia.
• Design and execute long-term bespoken marketing programs for the clients, based on vast expertise in payments and a rich depth of marketing knowledge to scale clients’ business and accelerate business growth.
• Develop and implement strategic marketing and communication plans designed to meet client expectations, run co branded marketing campaigns with clients by providing insight driven, data focused and actionable recommendations and end-to-end marketing solutions for relevant products and services across the card lifecycle and beyond.
• Deliver marketing insights & data capabilities to drive deep partnerships with clients including research, studies and best practice benchmarking through the Visa marketing community
• Position Visa as marketing expert with clients sharing in-depth understanding and analysis of payments industry, consumer trends and competition
• Pro-actively engage in client pitches to fast-track growth of VIK (Value-in-kind) projects
• Identify opportunities in the market through tracking of key payment trends, cardholder behavior, and evaluate them to create strategic recommendations for future business propositions
• Align Visa Product, Marketing and Sales objectives and resources against client business needs, partner with VCA and Solutions to ensure bundled approach in selling services to client to better meet client objectives
• Review implementation of plans on an ongoing basis and provide guidance to external and internal stakeholders to ensure that KPIs are achieved
• Communicate Visa led campaigns as requested with the clients, use local and global sponsorship opportunities and Visa partnerships with the key relevant players in the market to drive client business with Visa.
• Manage the allocated budget for respective assets and activities and ensure all activities are performed within parameters fully and on time in accordance with Visa policies and requirements. Ensure all campaigns comply with the brand strategy and visual and verbal guidelines
• Provide quantitative post campaign and regular performance analysis in due time and incorporate learnings into future projects.
• Effectively manage business relations with the clients to ensure high NPS rate
• Lead for maintaining and strengthening the Visa Brand Health score in line with agreed strategy
• Manage the relationship with agencies and partners to ensure top level execution.
• Manage the admin work and processes related to client contracting.

Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.

Qualifications

Basic Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. Master’s degree is a plus.
• more than 7 years of experience in marketing, partnership marketing, sponsorships, or related functions, with a proven track record of developing and executing integrated marketing campaigns.
• Experience working with external clients, partners, agencies, and vendors to deliver successful co-marketing initiatives.
• Knowledge of the financial services, payment systems, or cards industry is an advantage.
• Understanding of key business drivers and the ability to support the development of business cases and marketing investment recommendations.
• Strong project management skills with the ability to manage multiple initiatives simultaneously and deliver results in a fast-paced environment.
• Demonstrated experience in developing and executing through-the-line marketing campaigns across multiple channels.
• Strong stakeholder management and relationship-building skills, with the ability to collaborate effectively across cross-functional teams and external partners.
• Excellent communication, presentation, and negotiation skills, with the ability to influence decisions through data-driven recommendations.
• Strong analytical and problem-solving capabilities, combined with creativity and attention to detail.
• Highly organized, self-motivated, and proactive, with the ability to work independently and take ownership of projects.
• Adaptable and comfortable working in a dynamic, growth-oriented environment with changing priorities.
• Collaborative team player with experience working in multicultural and cross-functional teams.
• Demonstrates initiative, responsiveness, and a positive, customer-focused mindset.
• Commitment to fostering an inclusive culture and working effectively in diverse environments.
• Fluent in Uzbek, English, and Russian.
• Willingness to travel as required, in accordance with Visa safety and security policies.

Visa is an EEO Employer

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.