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Salary
≈ $79k – $184k per year (Estimated)
Location
In office (London)

Confirmed on the employer's own hiring board on Oct 14, 2026. First seen by Alion on Sep 22, 2026. WPP scores A on the Alion truth index.

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WPP

WPP is a British advertising and communications group assembled by Martin Sorrell from 1985 onwards, starting from a shell company that made wire shopping baskets and growing through relentless acquisition into the largest agency holding company in the world. It owns media buying through GroupM, creative networks including Ogilvy and VML, public relations firms such as Burson, and the consultancy AKQA, serving most of the world's largest advertisers. Headquartered in London and listed there, it has spent recent years consolidating dozens of agency brands into fewer, larger units while facing pressure from consultancies and from platforms selling directly to clients.
Backed by Golden Ventures

WPP is the trusted growth partner for the world’s leading brands. 

We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. 

 

We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.

 

Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. 

 

For more information, visit WPP.com.

 

Forward Deployed Engineer (Applied Research)

About WPP:

WPP Open is our AI platform for marketing, connecting marketing professionals, data, tools and AI in one place. It is the simplest, safest and fastest way to realize the benefits of AI at scale-delivering better-informed creative ideas faster, at greater scale and lower cost. Our proprietary, opt-in media solutions give clients access to unique advantages and cutting-edge capabilities through a single point of access to addressable media, combining premium inventory with universal customer signals. They enable cross-channel storytelling, cross-platform AI optimisation and robust measurement of business impact to maximise campaign effectiveness.

About the team:

Strategic Initiatives & Applied Research works at the intersection of emerging technology, client

demand and WPP’s product strategy. We build production-lite solutions to test strategically

important opportunities, prove their technical and commercial value, and turn successful work

into reusable capabilities for Product and Engineering.

Our first major programme is agentic media buying, but our remit is broader: applied AI,

agent-to-agent workflows, new platform connections and other emerging opportunities to help

shape the future of WPP’s products. We want generalists who are happy to move onto the next

frontier problem once this one is proven.

The role

Forward Deployed Engineers are hands-on product engineers who work close to clients,

publishers and the market. You will combine technical depth with commercial understanding and

consultancy-style problem solving: helping to define a problem, building the solution, testing it in

a real setting and translating what works into reusable technical capability.

This is neither isolated prototyping nor slide-led consulting. You will be accountable from

discovery through implementation, field validation and handover.

What you'll do

- Build and ship working systems fast - agentic workflows, data pipelines, interfaces and

integrations. All centered on answering a commercial question, not a technical one.

- Work directly with external partners, clients, internal operational and commercial teams

to translate ambiguous problems into deliverable technical outcomes.

- Build at production-lite quality: moving quickly while incorporating observability,

validation, sensible testing and graceful failure rather than creating either disposable

prototypes or prematurely over-engineered systems.

- Build the business case alongside the build: what it's worth, who pays for it, what it costs

to scale.

What you’ll bring

- experience in software engineering, data science or a related field, with a track record of

getting things into real use.

- Strong Python and hands-on cloud experience

- Demonstrable experience building agentic/LLM systems - tool and structured calling

orchestration, evaluation, and a realistic view of what breaks when you try to get

production value out of them.

- Consultancy-style experience gained through consulting, professional services, solutions

engineering, forward deployment or an internal business-transformation function.

- Strong product and commercial judgement, with the ability to communicate technical

choices and business implications to technical and non-technical stakeholders.

- Comfort operating in ambiguity, learning unfamiliar domains quickly and balancing speed

with operational credibility.

- Willingness to travel internationally several times a year and develop a strong working

knowledge of media and advertising technology.

Nice to have

- Exposure to ad tech or media: ad servers, SSPs/DSPs, programmatic, or order

management systems

- Front-end or dashboarding skills for building demonstrable interfaces

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Please read our Privacy Notice (https://www.wpp.com/en/careers/wpp-privacy-policy-for-recruitment) for more information on how we process the information you provide.

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