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Salary
≈ $8.5k – $20k per year (Estimated)
Location
In office (Ho Chi Minh City)
Seniority
Junior · 5+ years exp

Confirmed on the employer's own hiring board on Nov 3, 2026. First seen by Alion on Aug 7, 2026. Zalo scores B on the Alion truth index.

Overview
Company
Impact
Profile match
Zalo is a Vietnamese messaging and internet platform based in Ho Chi Minh City, part of the VNG Corporation group, whose app is used by more than 80 million people in Vietnam for chat, calls, official accounts, payments and mini apps. Launched in 2012 by founder Vuong Quang Khai, the Zalo group also runs the Zing MP3 music service, Zalo Video, the Kiki Auto voice assistant, Zalo AI language models, the Adtima advertising unit and Zalo Business Solutions cloud products. It hires product specialists and owners, data engineers and analysts, AI researchers, system engineers, ads policy and content moderation staff and customer service personnel.

We are seeking an experienced and commercially driven Associate Business Development Manager (A&R) to lead artist and label partnerships while driving the growth of our music catalog and distribution business.

This role combines Business Development, A&R, partnership management, and team leadership. You will identify promising artists and content partners, negotiate commercial agreements, develop release strategies, and lead a small team to achieve catalog growth and revenue targets.

The ideal candidate has strong knowledge of the music industry, excellent relationship management skills, commercial acumen, and a passion for discovering and developing music opportunities.

What you will do

1. Business Development & Partnerships

  • Identify and acquire new artists, record labels, distributors, music publishers, and strategic content partners
  • Develop and execute partnership strategies to expand the company's music catalog and market presence
  • Lead commercial negotiations, including distribution, licensing, and revenue-sharing agreements
  • Build long-term relationships with artists, management teams, labels, producers, and industry stakeholders
  • Represent the company at industry events, showcases, conferences, and networking opportunities.

2. A&R Strategy

  • Identify emerging artists and commercially promising music projects
  • Evaluate demos, artist portfolios, market potential, and commercial viability
  • Develop artist acquisition strategies aligned with company objectives
  • Work closely with artists on release planning, positioning, and long-term career development
  • Recommend investments based on market trends, audience insights, and business potential.

3. Release & Catalog Management

  • Lead release planning from signing through launch
  • Coordinate with Marketing, Editorial, Operations, Product, and Content teams to ensure successful releases
  • Monitor release performance and optimize strategies using streaming and audience analytics
  • Support catalog optimization and identify opportunities for content monetization.

4. Commercial Strategy

  • Drive catalog growth, streaming performance, and revenue generation
  • Identify new business opportunities, including exclusive releases, fan engagement, and new monetization models
  • Develop business cases and financial forecasts for major partnership opportunities
  • Monitor competitor activities and industry developments.

5. Team Leadership

  • Lead, mentor, and develop the A&R and Business Development team
  • Set team objectives, KPIs, and performance expectations
  • Coach team members in negotiation, relationship management, and commercial skills
  • Allocate resources and prioritize acquisition opportunities
  • Foster a collaborative, high-performance team culture.

6. Data Analysis & Reporting

  • Analyze streaming performance, audience insights, market trends, and partner performance
  • Develop recommendations based on data to improve artist acquisition and release strategies
  • Prepare business reports and executive presentations
  • Monitor key business metrics and continuously optimize performance.

What you need

Education

  • Bachelor's degree in Business, Marketing, Music Business, Communications, Media, or a related field.

Experience

  • 5-8+ years of experience in Business Development, A&R, Artist Management, Music Distribution, Content Partnerships, or Digital Media
  • Proven experience negotiating agreements with artists, labels, or distributors
  • Experience leading projects or managing a small team is highly preferred
  • Existing network within the music industry is a strong advantage.

Required Skills

1. Business & Commercial

  • Strong negotiation and closing skills
  • Strategic partnership development
  • Financial and commercial acumen
  • Contract negotiation and deal structuring
  • Project management.

2. Music Industry Knowledge

  • Strong understanding of digital music distribution
  • Knowledge of streaming platforms and digital music business models
  • Understanding of recording rights, publishing rights, neighboring rights, and royalty structures
  • Familiarity with music marketing and release campaigns.

3. Leadership

  • Team leadership and coaching
  • Stakeholder management
  • Decision-making and prioritization
  • Cross-functional collaboration
  • Problem-solving.

4. Technical

  • Advanced Excel and PowerPoint
  • Experience with streaming analytics and business intelligence tools is preferred.

5. Language

  • Professional English communication (written and spoken).

Why Join Us

  • Shape the future of Vietnam's digital music industry
  • Work with leading artists, labels, creators, and entertainment partners
  • Lead strategic partnerships that directly impact millions of music listeners
  • Enjoy opportunities for professional growth, leadership, and innovation in a fast-growing digital entertainment ecosystem.
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