Ganesan Subramanian

Develops and executes sales and marketing strategies aligned with business goals, including campaign planning and KPI reporting. Leads and mentors sales/marketing teams and coordinates cross-functional work to support revenue targets and customer experience. Performs market and competitor research, manages customer relationships, and optimizes marketing activities based on performance data. Uses CRM/marketing tools such as HubSpot to monitor results and improve lead qualification.

Co-founded and led company operations across marketing, production, research and development, with responsibility for process excellence and compliance. Worked with executives to set long-term plans and ensure regulatory/ethical compliance, including audit readiness and contract review support. Built internal compliance training and process automation to reduce cycle time and improve onboarding/training throughput. Applied continuous improvement and Lean/Six Sigma approaches with stakeholders to track benefits and align initiatives with enterprise priorities.

Owned B2B and B2C business development and sales strategy for a SaaS organization, driving lead generation, revenue growth, and market expansion. Developed sales programs and training to improve conversion rates and sales productivity, while managing key client relationships and account portfolios. Adopted and improved CRM processes to enhance forecasting and operational control. Coordinated with product teams to relay customer feedback and support product improvements.

Managed operations and business development activities while supporting IT recruitment and staffing needs for US healthcare clients. Led process improvements including budgeting, KPI tracking, and regulatory compliance across multiple departments. Participated in a task force to implement an EMR system to improve data accuracy and reduce administrative workload. Used version control tools (e.g., Git) to support development projects and operational delivery.

A healthcare IT product positioned as a cloud-based ecosystem for care providers and care takers. Provides end-to-end support with an emphasis on holistic care and improved patient/caregiver experience. Focuses on creating a platform-driven workflow rather than isolated services. The CV describes the product concept and positioning rather than specific technical implementation details.

A school management ERP platform intended to connect students, teachers, and parents on a single system. Supports core school operations such as admissions, attendance, fee management, exams, and timetable functions. Emphasizes streamlined administration, transparent reporting for stakeholders, and improved productivity through centralized data storage. Offered as a configurable solution for different school needs.