Robson Camargo

Own the post-sale customer success operations in HubSpot, from signed contract through automatic ticket creation and the start of onboarding messaging. Monitor onboarding execution by the team and balance customer portfolios among CS owners. Build performance dashboards and track scheduling outcomes, session attendance, and learner progress. Plan and run API-based messaging campaigns using ActiveCampaign integrations and report volumes and results.

Mapped the learner journey and built HubSpot automations segmented by behavior and stage. Executed lifecycle campaigns using ActiveCampaign and implemented API-triggered sends integrated with HubSpot. Analyzed customer data to identify improvements to the post-sale experience and strengthen follow-up and relationship outcomes.

Implemented HubSpot to unify marketing, sales, and customer success into a single customer journey. Ran internal enablement for operational teams focused on AI tools, improving how the team supports customers using modern assistance. Coordinated automation flows and ensured the CRM setup supported consistent customer lifecycle execution.

Performed prospecting and follow-up activities using Bitrix24 CRM. Scheduled and pre-confirmed meetings to reduce no-shows. Supported the sales pipeline by ensuring leads were progressed to meetings with clear readiness checks.

Built the customer success team from scratch with documented processes and weekly KPIs. Led improvements to service quality, response time, and retention outcomes without increasing headcount. Organized team training, including sessions on AI tools to support day-to-day operational workflows.

Provided technical and educational support via email and WhatsApp, including assistance with onboarding and launch-related needs. Processed refunds when required and supported coordination with commercial activities during releases. Collected NPS and CES feedback, gathered testimonials, and delivered churn and cancellation reporting to leadership.

Supported students of specialist creators by handling requests, refunds, and follow-ups for ongoing support needs. Collected feedback through surveys and coordinated live sessions via Zoom. Helped manage support communications and reporting for student experience and retention.

Supported customer recovery and conversion using WhatsApp for 1:1 communications. Managed onboarding and helped drive conversion for online course communities. Coordinated customer interactions to improve progression from interest to active enrollment.

Provided support to learners through Zendesk and WhatsApp. Managed customer communications using ActiveCampaign and SendPulse campaigns. Handled student access management and supported continuity of course access and related onboarding workflows.