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Overview
We are the most trusted provider of data collection and management, marketing program management, and analytical solutions for our Crop and Animal Health industry clients. With data services at the core-surrounded by an extensible array of streamlined software solutions-our unified platform represents over three decades of innovation and expertise in the agriculture, crop protection, specialty chemical and animal health industries. Backed by an entrepreneurial, creative and energetic work force, teammates at AGDATA are pushing the boundaries of technology to enhance our relationships with our clients.
News
Turning In-Season Data into Confident, Competitive Decisions
During the growing season, crop protection manufacturers, distributors, and commercial teams are under pressure to make fast, high-stakes decisions. Pricing, supply allocation, and market positioning all shift rapidly, but the data needed to guide those d
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Report
KPIs That Define Successful Rebate Programs in Agriculture
Rebate programs have long been a cornerstone of go-to-market strategy in agriculture. Across crop protection, seed, and animal health, manufacturers rely on rebates to influence purchasing behavior, strengthen channel relationships, and protect price inte
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Report
The Importance of "Seeing" in the Agriculture Industry
A recent article in CropLife followed up on results from farmer use of John Deere's See & Spray technology. Launched in 2021, this technology markets several benefits including 50% reduction in herbicide use. The Crop Life article references farmers savin
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Report
From Data to Decisions: How to Unlock Intelligence Across Your Supply Chain
In today's data-rich world, having access to information isn't the challenge, knowing what to do with it is. For manufacturers of crop inputs and crop protection products, the distributor, retailer, and grower ecosystem is more than a logistical necessity
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Report
Winning with Data: How Animal Health Leaders Are Driving Sales and Strategy
In today's agricultural animal health industry, data is no longer a luxury, it's the foundation of intelligent ag businesses. Recently, AGDATA hosted a dynamic webinar featuring leaders from WF Young and Durvet to explore how data is transforming sales, m
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