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Overview
Everything marketing and digital teams need to create content fast, test and personalize, and prove business impact.
News
Optimizely Introduces Purpose-Built AI Models for Marketing that Deliver Frontier-Level Quality at a Fraction of the Cost
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AI Bots Are Now Your Colleagues, Thanks To Optimizely's Latest Launch
AI marketing platform Optimizely announced the launch of Virtual Teammates, blurring the line between human employees and AI assistants.
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Optimizely Unveils New Brand Identity Rooted in a Simple Belief: Marketers Should Be Free to Grow
/PRNewswire/ -- Optimizely, the AI platform for marketing, today unveiled a new brand identity centered on the conviction that the best marketing happens when...
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Customer journey analytics
Customer journey analytics is the process of analyzing customer interactions across every touchpoint to understand the complete experience and its impact on business outcomes.
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Optimizely Recognized as a Leader for the 9th Year in a Row in Gartner Magic Quadrant for Content Marketing Platforms
Optimizely, the leading digital experience platform (DXP) provider, today announced it has been named a Leader in the 2026 Gartner Magic Quadrant for Content Marketing Platforms. Gartner recognized Optimizely as a Leader for the ninth consecutive year.
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Optimizely enters definitive agreement to acquire warehouse native analytics leader NetSpring
/PRNewswire/ -- Optimizely, the leading digital experience platform (DXP) provider and world
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How Optimizely (Almost) Got Me Fired REPOST - Analythical by Stephen Tracy
Reposting an essential piece about A/B testing by Peter Borden, originally published on SumAll
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Financials
Total raised
$58M
Latest round
Venture - Series Unknown
Funding rounds
1
Funding rounds
| Round | Announced | Amount | |
|---|---|---|---|
| Venture - Series Unknown | 2015 | $58M | Details |
