Global Brands

Global Brands is tapping into one of the world's fastest-growing flavour trends with the launch of Pickly Pete's Pickle Liquor, a new 15% ABV pickle flavoured liquor designed for the UK on-trade. Launching in mid-October in a 70cl bottle format, Pickly Pe

Global Brands Magazine held the 14th Global Brand Awards at Address Sky View, Dubai, on 2 October, recognising companies across banking, energy, aviation, technology, real estate and other industries.

With freshers right around the corner, VK, the UK's number one student RTD brand,1 is gearing up to make its mark on university life with the launch of a nationwide multi-media marketing campaign, designed to put the brand front of mind as students embark

All Shook Up is continuing its rapid expansion across the UK's RTD cocktail market, with the brand announcing its latest major retail milestone: securing a listing across more than 360 Morrison stores in the UK. From 7th September, shoppers will be able t

London bartender Alice Ford took home first place at the 2026 Flavour in Motion final, winning £2,500 in Franklin & Sons' national bartending competition. Alice, currently bartending at Opium Cocktail Bar, won the competition with a reimagined version of

Following a series of regional heats throughout June, Franklin & Sons has announced the finalists for its nationwide bartender competition, Flavour in Motion 2026. The highly anticipated final will take place on 11th August, bringing together ten of the U

Hooch has today announced the roll out of its latest nationwide multi-media marketing campaign, set to make the no-nonsense drinks brand unmissable for consumers across the UK. Investing a total of £1.6 million to combine impactful out-of-home advertising

All Shook Up has launched two new Cosmopolitan and Margarita variants, with both flavours set to feature in a new Mixed Pack format available to purchase in select Asda and Iceland stores nationwide from mid-July. The launch of Cosmopolitan and Margarita

Franklin & Sons, has announced the return of its cocktail competition, Flavour in Motion. Now in its third year, Flavour in Motion continues to celebrate creativity, storytelling and technical excellence, inviting bartenders from across the UK to showcase