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Overview
Phrasee is a London company founded in 2015 that generates and optimises brand language for marketing campaigns. Its models write subject lines, push notifications and advert copy in a brand's approved voice and learn from performance data which phrasing converts. Large retailers, banks and travel companies use it across email and lifecycle messaging.
News
Programming patterns: the story of the Jacquard loom
The Jacquard loom ties together two of Manchester's most important historic industries: textile manufacturing and computing.
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Woven to Wow: Mills Weave Magic with Jacquard Denim
Denim is adopting jacquard denim, a woven fabric that has patterns made directly during the weaving process, not printed or embroidered later.
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Jacquard: Version control and provenance for empirical research
Version control and provenance for empirical research
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Report
Personalised Content at Scale: Phrasee Secures Further Funding to Accelerate Product Roadmap and Undertake Rebrand, While Announcing New Leadership Appointments
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Phrasee Aims To Be In the Minority Of Generative AI Startups That Survive
Phrasee, which uses generative AI to create, test and optimize content for big companies, leans on experimentation to maximize performance.
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