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Baby Products
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How Mumzworld hires
Truth index
B 81/100
Median time to fill
37 days
Ghost roles
0%
Stale roles
75%
Reposted roles
0%
Mumzworld scores B on the Alion truth index (A is best, E worst), measured over 4 open roles re-checked against its own hiring board: 0% look like ghost listings, 75% have gone stale and 0% are the same role posted again. Its roles close in a median of 37 days. It measures how much of what this employer publishes turns into a real, finite search - not the employer as a workplace. How the index is computed
Overview
Mumzworld is a Dubai e-commerce company founded in 2011 that specialises in mother, baby and child products across the Middle East. It carries hundreds of thousands of items and built a data platform that personalises recommendations around each child's age and stage. The company was acquired by the Tamer Group while continuing to operate from Dubai.
Connections
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Graph
Found in company registers, site code, DNS and hiring. Each connection shows how sure we are and the evidence, with its source and date.
Shared investors

Global VenturesVia a fund

Wamda CapitalVia a fund

BY Venture PartnersVia a fund

EndeavorVia a fund
1347 portfolio companies
Click a company to open it. Dashed lines are likely connections. The second step of the network is part of the Pro plan.
Owner
Same company
Same group
Likely
News
Online shops: Mumzworld users in United Arab Emirates Brand Report
Online shops: Mumzworld users in United Arab Emirates Brand Report - Get the report with graphs and tables on statista.com!
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Report
Back-To-School made easy with the partnership between Mumzworld & Threads Uniforms
Official Threads school uniforms, next-day delivery, and school essentials in one basket
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Mumzworld and Threads Uniforms Partner to Simplify Back-to-School Shopping for UAE Families
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من هي منى عطايا التي انضمت لبرنامج شارك تانك
تعد منى عطايا واحدة من أبرز الشخصيات الملهمة في عالم ريادة الأعمال في الشرق الأوسط. انضمت إلى برنامج شارك تانك مصر كواحدة من المستثمرين وذلك ضمن
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بنك فلسطين يحتفل بتخريج الفوجين الخامس والسادس وإطلاق الدورة السابعة لبرنامج "فلسطينية" لإدارة الأعمال Mini-MBA
رام الله /PNN/ احتفل بنك فلسطين يوم أمس بتخريج 50 سيدة من خريجات الفوجين الخامس والسادس من برنامج فلسطينية لإدارة الأعم
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Mumzworld Founder Mona Ataya: Empowering Women in the Middle East Newsroom
Mumzworld is the largest online baby store in the Middle East. It was created by Mona Ataya, one of the most influential businesswomen in the region. Ataya is driven to empower women, motivate employees and benefit all of the company's stakeholders. In th
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Egypt: Amir Shenouda creates a one-stop online shop for women and children
After some 20 years of professional experience in the toy industry, Amir Shenouda returned to Egypt to implement a decade-long project, mumerz.com. Amir Shenouda (photo, left) is the CEO of mumerz.com, an online shopping platform selling items specificall
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Mumzworld: She founded the largest e-commerce site for mothers in the Middle East
Mumzworld is the largest women-led e-commerce site in the Middle East, with over 250,000 products and access to 2.5 million moms. CEO and co-founder Mona Ataya speaks to CNBC's Hadley Gamble about her journey growing the company.
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Tech stack
Technologies named in job postings at Mumzworld over the last 12 months, by layer, with the share of postings for each.
Technologies in use
37
Postings analysed
12
Stack modernity
87/100AI adopter
Languages
SQL17%
Node JS8%
PHP8%
TypeScript8%
Frameworks & libraries
Laravel8%
Nest.JS8%
React.js8%
Databases
PostgreSQL17%
Redis17%
Amazon Aurora8%
DynamoDB8%
Cloud & platforms
Power BI17%
Tableau17%
AWS17%
Figma8%
AI & ML
Claude8%
LLM8%
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Full Mumzworld tech stack
37 technologies · by team · pay by technology · changes · similar stacks
Growth
Hiring Momentum
78/100
Scaling fast
Open positions
16
5 opened / 5 closed in 30 days
Median time-to-fill
23 days
faster than 52% of the market
ATS activity
Every ~5 hours
Today
Hiring Dynamics
+100%
Hiring Focus
The percentage next to each role is its share of the company's job openings over the last 90 days; the arrow shows the shift versus the previous period.
Operations
32% ▲
Marketing
16%
Backend
11% ▼
Finance
11% ▼
Sales
11% ▲
Early Careers
11% ▲
Actively hiring for Operations (+4 in 30 days)
Activity Timeline
Added YouTube to stack
Oct 2026
Added Instagram to stack
Oct 2026
Added Adobe Photoshop to stack
Oct 2026
Added A/B Testing to stack
Oct 2026
New location: Dubai
Oct 2026
Added Microsoft Excel to stack
Oct 2026
Added Google Sheets to stack
Oct 2026
Added WhatsApp to stack
Oct 2026
Offices
Where the company hires and what each office is for
Cities
4
Hiring now
4
Countries
4
Busiest office
Dubai
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Headquarters
Builds here
Office with open vacancies
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Cairo
Egypt
Regional office
8 open roles 9 posted in 90 days
hires for Finance, Marketing, Early Careers
Egypt
Bengaluru
India
Regional office
5 open roles 4 posted in 90 days 40% engineering
hires for Backend, Product, Design
India
Riyadh
Saudi Arabia
1 open roles 1 posted in 90 days
hires for Sales
Saudi Arabia
Jobs
≈ $18k – $39k per year (Estimated) · In office · Full-Time · 5+ years exp · Bengaluru
Claude
Design
Figma
Apply
≈ $17k – $40k per year (Estimated) · In office · Full-Time · 5+ years exp · Bengaluru
PHP
Laravel
Magento
Databases
MySQL
PostgreSQL
Redis
DynamoDB
Amazon Aurora
AI/ML
Claude Code
DevOps
CI/CD
AWS
Docker
Linux
Management
Confluence
Jira
Apply
In office · Full-Time · 3+ years exp · Bengaluru
JavaScript
TypeScript
Node JS
Nest.JS
Databases
PostgreSQL
Redis
AI/ML
Copilot
Claude Code
Model Context Protocol
AI Agents
LLM
LLM Guardrails
Multi-Agent Systems
Frontend
GraphQL
React.js
DevOps
Rest API
GitHub Actions
CI/CD
AWS
Docker
Apply
≈ $27k – $55k per year (Estimated) · In office · Full-Time · 5+ years exp · Bengaluru
Apply
Financials
Total raised
$20M
Latest round
Venture - Series Unknown
Funding rounds
1
Funding rounds
| Round | Announced | Amount | |
|---|---|---|---|
| Venture - Series Unknown | 2018 | $20M | Details |
