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Overview

Right Hook Digital is a Facebook advertising & growth marketing agency helping brands achieve high ROI.We collaborate with brands to amplify content and create campaigns that get consumed by the right audience and drive actual business results. We're a motley crew of digital specialists, entrepreneurs, creatives and data-nerds that live and breathe social & tech. Most importantly, we know that it's not about us, and all about you.

News

Blog 4 years ago
Inside Right Hook: Q1 2022 - Wins, Losses and DTC eCommerce Trends
So much has shifted in the DTC eCommerce landscape over the last 12 months. From a paid advertising standpoint, these have by far been the toughest conditions we've had to navigate since Meta (formerly Facebook) introduced the pixel. Tracking and attribut
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Blog 5 years ago
iOS14 & Facebook Ads for eCommerce
As if 2020 wasn't enough, Apple has decided to start the new year off with a massive roadblock to mobile advertising. Any day now, Apple's new iOS14 App Tracking Transparency (ATT) Framework will require apps to ask users for permissions, via a prompt, to
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Blog 6 years ago
Founders' Client Memo No.1
Memo to: Right Hook ClientsFrom: Dee & ScottRE: COVID-19 and Q3/Q4 Outlook Hi All, We hope all is well and that you're happy and healthy right now, including your loved ones in what's truly been an extraordinary few months. We felt the time was right to r
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Blog 6 years ago
Coronavirus and ecommerce: Preparing for the impact of COVID-19
Based on the current situation around the world, it is prudent that we are on the front foot - proactively planning for various possibilities and eventualities that COVID-19 may bring to our eCommerce industry, the global economy and our wellbeing. These
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Blog 8 years ago
Traffic Sources (Paid & Organic) of eCommerce Businesses
Traffic is the lifeblood of an online business. For a lot of popular eCommerce sites, a lot of their traffic (50% or so) is direct in nature. People actively seek them out. This kind of traffic is hard to come by unless you're an established player. So wh
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