Local Marketing Manager
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Salary
≈ $16k – $44k per year (Estimated)
Location
In office (Guangzhou)
Employment
Full-Time
Overview
Company
Impact
Profile match
Abbott is an American healthcare company founded in 1888 by a Chicago physician who began making precise doses of alkaloid medicines for his own patients. It now operates four large businesses: diagnostics, including the point-of-care and molecular testing that scaled during the pandemic, medical devices spanning cardiac rhythm, structural heart, neuromodulation and continuous glucose monitoring, nutrition brands such as Similac and Ensure, and established pharmaceuticals sold mainly in emerging markets. The company is headquartered in North Chicago, Illinois, and separated its research-based drug business as AbbVie in 2013.
JOB DESCRIPTION:
- 确保在推广周期内，根据市场策略执行相关的推广计划。配合区域销售团队开展学术活，如城市会、院内会和KOL 活动等;
- 和市场部密切配合，确保所有的推广资料，符合产品定位，传递最新的产品信息;
- 对代表进行疾病，产品知识应用，竞争对手信息的培训和沟通，确保信息有效地传递给我们的客户;
- 通过和销售团队的协访，从客户那里得到反馈，并帮助销售解决产品的相关问题以及有问题的重要客户;
- 维护KOL的关系，建立有效和专业的关系，以支持品牌的医学、市场市场推广，并支持进入医保目录的工作;
- 区域市场预算申请和控制;
- 向中心市场部反馈区域市场情况和竞争对手情况;
- 当全国的策略在区域执行时如需要调整，向公司提供建议。向中心市场部推荐崭露头角的KOLs，便于将来的发展。
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Sales ForceDIVISION:
EPD Established PharmaLOCATION:
China > Guangzhou : Guangzhou Electric TowerADDITIONAL LOCATIONS:
WORK SHIFT:
StandardTRAVEL:
Not specifiedMEDICAL SURVEILLANCE:
Not ApplicableSIGNIFICANT WORK ACTIVITIES:
Not ApplicableFree account
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