PPC Specialist

airSlate • English: B2 • Software • Document Management • 2 months ago
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Salary
≈ $23k – $60k per year (Estimated)
Location
Remote (Poland, Ukraine)
Seniority
Junior · 2+ years exp
Employment
Full-Time
Overview
Company
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Profile match

airSlate

airSlate is a global SaaS company empowering organizations to digitally transform how they create, manage, and automate document-driven workflows. Our products help millions of users simplify work, improve productivity, and accelerate business growth.
airslate.com • HQ: Boston, United States • Software • Business Process Automation (BPA) • Document Management • 51-200 employees

You'll be joining a data-driven PPC team managing paid traffic across web and mobile for all company products. We focus on top-of-funnel acquisition, with CAC, conversion volume, and ROAS as our north star metrics. You'll have real budget, dev support, and direct Google & Apple partnerships to test and scale your ideas.

Responsibilities

  • Launching new advertising campaigns, generating keywords / banners / videos, and setting tasks for developers and the content department.
  • Monitoring KPIs and OKRs: traffic, conversions, CPA/CAC
  • Regular reporting, testing hypotheses and their generation, running experiments
  • Research, regular analysis, searching for areas of growth and optimization
  • Communication with external and internal partners - brand product manager and others

Requirements

  • 2+ years of experience with Google Ads
  • 2+ years of experience with Meta Ads
  • 2+ years of experience with several other channels from the list
  • Solid understanding of measurement and conversion tracking nuances
  • Experience managing monthly budgets of $50K+
  • English proficiency: B2 or higher
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