Franchise Head , Biologics

Job Title Franchise Head , Biologics

Introduction to role

Do you have expertise in, and passion for, Sales and Marketing Management? Would you like to apply your expertise to impact the lives of patients in a company that follows the science and turns ideas into life changing medicines? In this role, you will sit at the intersection of science and commercial execution, turning robust evidence into real-world impact across the Biologics portfolio. Every decision made will influence how patients move through their journey, from diagnosis to long-term care, and how healthcare professionals experience our medicines in daily practice.

Ready to reimagine how respiratory diseases are treated and scale new ideas that truly matter?

Accountabilities

• Lead the Sales and Marketing business planning and management activities for AstraZeneca Biologics Portfolio in line with ambitious growth plans, translating strategy into clear, measurable actions.
• Develop and implement franchise strategies that transform and shape treatment pathways, ensuring our brands play a meaningful role at every step of the patient journey.
• Lead and drive new product launches with excellence, orchestrating cross-functional teams to deliver impactful launch plans that gain rapid, sustainable traction in the market.
• Guide and coach a team of sales and marketing professionals, setting clear expectations, tracking performance, and addressing challenges early to secure brand objectives.
• Own the commercial strategy for Biologics Portfolio in Egypt, ensuring delivery of sales targets while balancing profitability, access, and long-term brand equity.
• Define brand priorities through a robust cross-functional brand planning process, aligned with alliances, internal standards, and local market dynamics.
• Work cross functionally to ensure seamless collaboration between medical, market access, regulatory and other key functions, with a strong focus on unlocking market access opportunities.
• Ensure effective product communication and promotional support, driving implementation of marketing plans that deliver on sales, margin, and profit goals.
• Conduct ongoing market analysis, including scenario planning, trend monitoring and competitor intelligence, to inform agile decision-making and course correction.
• Champion innovation and digitalization across marketing channels, testing new approaches, scaling what works and retiring what does not.
• Build and maintain strong relationships with KOLs and HCOs, aligning local initiatives with global and international projects and guidance to maximize impact.

Essential Skills/Experience

• Respiratory experience is mandatory
• Strong Sales & Marketing experience is essential
• Proven launch experience in Respiratory and other therapy areas
• People management experience
• Business Insights & Customer Focus
• Managing complexity and decision quality
• Cultivating innovation & Strategic mindset
• Managing resources, execution& focusing on performance through setting accountabilities and influence
• Optimizing diverse talent and recognizing the value of different perspectives and cultures
• Access & Reimbursement Expertise: Proven experience in developing and executing access/reimbursement plans
• Cross-Functional Leadership: Strong leadership across CFTs, with a proven track record of driving clear, impactful initiatives and alignment across functions

Desirable Skills/Experience

• Specialty experience is an asset
• Influencing people through effective communication, driving engagement, vision, and purpose
• Energizing the organization towards big launch

AstraZeneca offers the chance to combine scientific depth with commercial impact, working at pace in an environment that trusts its people to act, experiment and learn fast; here teams are empowered to rethink the patient journey end-to-end, build ecosystem solutions with diverse colleagues, and develop skills that open up broad future leadership opportunities while contributing directly to better outcomes and reduced mortality for patients worldwide.

If this sounds like the next step in your journey, apply now and help shape the future of Respiratory care with us.

Date Posted

Closing Date

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.