Marketing Specialist (iCareer)
First seen by Alion on Nov 3, 2026.
About the company
BasharSoft is the company behind Egypt and MENA's leading hiring ecosystem, home to Wuzzuf, Forasna, iCareer, and Recruitera — connecting millions of job seekers with top employers across the region.
About the Role
We are looking for a Marketing Specialist to plan and run marketing projects for leading international clients. You will own projects from start to finish: planning, budgeting, execution, and reporting.
You will work with content, design, performance, and partnerships teams to deliver campaigns that generate real leads and registrations. You will also lead offline activities like events, career fairs, and university visits, alongside digital campaigns.
This is a client-facing role. You will be the main marketing contact, present plans and results, and turn data into clear recommendations.
Requirements
Must have:
3+ years of relevant experience in marketing, with proven hands-on experience in offline marketing activities (activations, field campaigns, events, community outreach).
Experience managing marketing projects end-to-end, from planning through execution and reporting.
Experience preparing and managing marketing budgets.
Strong ability to brief and coordinate cross-functional teams (content, design, performance, partnerships).
Excellent communication and presentation skills in both Arabic and English, written and spoken. Comfortable communicating professionally with senior client stakeholders.
Strong organizational skills and the ability to manage multiple projects and deadlines at the same time.
Working knowledge of digital marketing fundamentals (social media, paid campaigns, content, and analytics).
Preferred
Bachelor’s degree in Marketing, Business, Communication, or a related field. Candidates from other backgrounds with strong, relevant experience are equally welcome.
Experience working with international organizations, UN agencies, NGOs, or development projects.
Familiarity with donor reporting and visibility requirements.
Experience in recruitment, HR-tech, education, or youth-employment initiatives.
Proficiency in Excel/Google Sheets and presentation tools.
Key Competencies
Ownership and accountability
Strategic thinking with strong execution
Client-facing professionalism
Attention to detail
Problem-solving under pressure
Collaboration and leadership